15 Best Mailgun Alternatives for Reliable Transactional Emails
15 Best Mailgun Alternatives for Reliable Transactional Emails
15 Best Mailgun Alternatives for Reliable Transactional Emails
Nov 19, 2024
Cold emails, newsletters, and other communications must reach your recipients' inboxes to succeed. This is especially true for transactional emails that provide critical information about a customer's recent activity, such as a purchase confirmation. These emails must promptly reach your customers' inboxes to foster trust and ensure a seamless customer experience. So, what happens when you can't deliver your emails? You lose the ability to communicate with your customers, and your business suffers. This is where email infrastructure comes in. The right email infrastructure can help you avoid cold email deliverability issues, ensuring that your emails reach their destinations without a hitch. Mailgun is one of the most popular email delivery services on the market, but you might need something else. If you've outgrown Mailgun or simply want to explore other options, this article will offer valuable insights into trustworthy, cost-effective Mailgun alternatives that ensure seamless and scalable transactional email delivery with strong support and integration capabilities.
Inframail's email infrastructure can help you achieve your goals. It offers the reliability you need to deliver your emails and the scalability to grow with your business.
Table of Contents
15 Best Mailgun Alternatives for Reliable Transactional Emails
Start Buying Domains Now and Setup Your Email Infrastructure Today
Why Are So Many People Looking For Mailgun Alternatives
Mailgun is an email delivery platform specializing in sending and tracking marketing and transactional emails.
Mailgun supports its users with the following:
Email APIs to integrate into your application
Inbound email management for responding quickly to leads
Cloud-based SMTP services for reliable email delivery
Detailed analytics for hourly monitoring and tracking
Send time optimization to get optimum results
Email log retention up to 30 days to detect patterns and irregularities
Why Look for Mailgun Alternatives: Exploring Cost and Feature Improvements
It also acquired Mailjet in 2019. Mailjet allows users to improve their email quality with more appealing templates. In early 2020, Mailgun discontinued its forever free plan, which may have led you to search for cheaper and more functional Mailgun alternatives.
Why Do Users Seek Mailgun Alternatives?
Mailgun has many features, especially for transactional emails. However, the price tag could be better, particularly for smaller businesses. This is especially true since Mailgun no longer offers a free plan. The cheapest option is on a pay-as-you-go (PAYG) basis, with 5,000 free emails per month for the first three months and then PAYG after that.
The other features are not included; to get them all, the cheapest plan is $35 per month with 50,000 emails. If you’re in this situation, there are many other software providers you could consider. Some providers have forever-free plans, while others have entry-level plans with a cheaper comparative price tag.
Unexceptional Delivery Rate
Mailgun's average delivery rate is 97%, which isn’t impressive considering the industry standard. This can be a severe concern for enterprises that can’t afford to lose a single lead.
Nothing to Handle IP Blacklisting
Mailgun offers a pool of dedicated and shared IPs. It doesn’t support managing blocked IPs, which can become an unnecessary hassle. Therefore, one must constantly monitor and take corrective actions if an IP is blocked.
No Download Option For Logs
The logs are only available for 30 days, and users can’t download them. This can damage your analysis strategy and affect your email marketing plans.
Related Reading
• Automated Lead Generation
• Email Prospecting
• How to Generate B2B Leads
• How to Warm Up Email Domain
• How Many Emails Can You Send Before Considered Spam
• Best Time to Send Cold Emails
• How to Cold Email
• Best Cold Email Templates B2B
• Email Outreach Best Practices
• Email Outreach Strategy
15 Best Mailgun Alternatives for Reliable Transactional Emails
1. Inframail: The Flat Rate Cold Email Solution
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects.
With Inframail, you can create unlimited email inboxes at a flat rate, avoiding the high costs of platforms like Google Workspace. It also automates the setup of important email records like:
SPF
DKIM
DMARC
It saves you time and hassle. Inframail starts by simplifying one of the most tedious parts of cold emailing—setting up email inboxes.
Streamlining Email Authentication: How Inframail Simplifies DKIM, SPF, and DMARC Setup
How frustrating can it be to manually configure DKIM, SPF, and DMARC records for each new email domain? With Inframail, you don’t have to worry about that. The platform automates the entire setup process, meaning you can get your inboxes up and running in minutes instead of hours.
Effortless Domain Management: How Inframail Automates Email Record Setup for Faster Deployment
Here’s how it goes: You begin by purchasing domains directly from Inframail’s platform. Once you’ve got your domain, the tool automatically sets up all the necessary email records. I’m talking about the technical stuff—DKIM, SPF, and DMARC—that you’d typically need to configure manually. Inframail takes care of this at lightning speed, which they claim is 700% faster than traditional methods.
Cost-Effective Email Solutions: How Inframail Saves Businesses Money on Scalable Infrastructure
Let’s put this into perspective with a quick example. Say you’re using Google Workspace, where each email inbox costs around $6 monthly. If you need 50 inboxes, that’s $300 a month. With Inframail’s flat rate of $99, you save $201 monthly.
Over a year, that saves $2,412—pretty significant, right?
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
2. Brevo: The All-in-One Email Marketing Solution
Brevo (formerly Sendinblue) is an all-round product that handles your email marketing chain. The suite of services creates a one-stop shop for all your marketing needs. What’s more, with headquarters in France, you can ensure your emails all meet GDPR requirements.
Key Features to Look For: Email and SMS Marketing, Automation, and Advanced Analytics
Some of the stand-out features include:
Email and SMS marketing: With this software, you can send email and SMS marketing messages.
Marketing automation: Save time with automatic list segmentation and email marketing. Detailed analytics includes email heat maps and click-through reports to improve your emails.
Why Choose Brevo: CRM Capabilities, Free Plan Benefits, and Flexible Payment Options
Bravo could be a complete customer relationship manager (CRM), which gives it an edge over Mailgun. The free plan is another reason to consider switching. This free plan only provides complete access to some features. Bravo offers five payment plans. The free plan is the best starting point and offers 300 daily emails. There are no contact limits; you can access:
SMS marketing
Chat
The entire email template library
3. Mailjet: The User-Friendly Mailgun Alternative
If you are looking for a user-friendly alternative, Mailjet might be the best solution. The software makes life easier for marketers and developers. The component design lets marketers create engaging emails without disturbing any integration APIs.
Essential Features for Success: Email Builders, SMS Marketing, and Real-Time Analytics
The most important features offered include:
Drag-and-drop email builder: You can create your own email templates with this easy-to-use builder.
Email and SMS marketing: An SMS marketing API is part of the transactional email suite.
Email analytics: Real-time monitoring and email data help you track your effectiveness.
Mailjet: A Scalable Alternative with Free Plan Perks and Advanced Features
Mailjet is a user-friendly alternative to Mailgun. Its many features make it attractive, but the free plan might sweeten the deal. The paid plans also have multiple tiers to facilitate marketing scaling.
Mailjet offers four plans. The free plan provides 200 emails per day and no contact limits. You can also access the:
APIs
Advanced analytics
Email editor
4. SendGrid: The Integration Email Marketing King
SendGrid stands out from the other alternatives when it comes to integration. The system was built from the ground up to focus on working with other software, and the integration has led to large companies such as Uber, Glassdoor, and Spotify using it.
Streamlined Features: Automation, Email Testing, and Customizable Template Building
Other than unsurpassed integration, the standout features include Easy automation: The automation process is user-friendly and works on simple triggers. Email testing: To get the most out of your emails, you can preview them, spam test, and run link validation. Email template builder: The drag-and-drop editor is easy to use, but you can also code your emails in HTML.
SendGrid: A Versatile Option with Extensive Resources and a Generous Free Plan
SendGrid is a solid alternative to Mailgun for integrating emails with your website or other software solutions. To get you started, the company also provides a range of:
Guides
Video tutorials
Webinars
You can also take advantage of a free plan. SendGrid has four plans to choose from. The free plan offers 40,000 emails for 30 days and 100 emails daily. You also get access to all the APIs and analytics.
5. Amazon SES: The Cheap, No-Frills Email Alternative
Amazon SES is an inexpensive email solution that focuses on deliverability. The service is part of Amazon’s cloud computing platform, ensuring you can send your emails reliably and at scale. Amazon SES can send a high volume of emails quickly and has no restrictions on the number of emails you can send.
Amazon SES: Unmatched Deliverability and Cost-Effectiveness with a Steep Learning Curve
Other features besides deliverability include sender reputation management and a dedicated dashboard that tracks email delivery issues.
Mailbox simulator: You can test how your emails handle different situations, such as bounces.
AWS integration: If you use AWS, you’ll get seamless integration across the product line. Amazon
SES offers unparalleled deliverability, which might improve your email marketing success. This is one reason why it is an excellent alternative to Mailgun. Another is the free base plan.
6. Moosend: The Transparent Email Alternative
Moosend brings a fresh perspective and a range of unique features. First, Moosend offers a transparent pricing model that’s easy to understand while you get competitive rates for email marketing and transactional email services. These features are intuitive and robust:
The drag-and-drop email builder
Easy-to-implement marketing automation
Personalization options
Campaign optimization is effortless via the advanced analytics and A/B testing functionality that gives marketers many insights.
Moosend: An All-in-One Solution for Transactional Emails and Marketing
The transactional email API is robust and well-documented, similar to Mailgun. This makes the service a decent companion for developers seeking a dependable solution. The user interface (UI) is modern and very intuitive, making the overall experience a breeze for both beginners and experienced users.
Moosend has an excellent customer support team that can solve any problem within a few minutes. You should note that Mailgun does not offer email marketing functionality without Mailjet. This is not the case with Moosend, so you don’t need to pay for two solutions.
7. Mailchimp Transactional: The eCommerce Email Alternative
Mailchimp is another excellent solution for sending your transactional emails and marketing campaigns. Mailchimp Transactional Email is available as an add-on to the Standard and Premium plans. It offers a:
Well-integrated service with solid analytics
Pre-built dashboards
An export API
Despite the relatively high cost, Mailchimp is excellent for eCommerce businesses or large enterprises and is straightforward to use. Its global infrastructure allows fast email delivery while you benefit from pre-warmed dedicated IPs.
Mailchimp: Balancing Marketing and Transactional Emails with Paid Plans
As an email service provider, Mailchimp gives you access to an email builder and a visual workflow editor. You also get multi-step automation sequences (available on the highest tier plan) that help you deliver more targeted emails to your recipients based on their actions and funnel stage. Mailchimp is a decent solution, but you’ll need to pay for marketing and transactional functionality to use them for your business needs.
8. Postmark: The Transactional Email Solution
Postmark allows businesses to send and receive emails through an API or SMTP server. This email delivery service is known for its ease of use, while you also get a wealth of features that help you understand the performance of your campaigns. The platform boasts fast and reliable email delivery to popular clients like Outlook and Gmail. It also equips users with pre-made email templates to build an effective email strategy.
If you are a developer, you’ll appreciate the excellent documentation, which practically ensures a smooth implementation. Furthermore, the feature “Message Streams” prevents your transactional and bulk emails from mixing. This way, you can improve traffic management and deliverability. Postmark provides a robust package with customizable templates, detailed tracking and analytics, and a proactive customer support team to feel “at ease” at every step.
9. MessageBird: The Reliable Email Alternative
MessageBird (formerly SparkPost) is a service known for its top-notch email deliverability and its focus on successfully delivering transactional messages. The platform offers a user-friendly email editor and some basic automation capabilities. You also get tools to enhance deliverability, such as authentication protocols (SPF, DKIM, and DMARC), and real-time monitoring.
With MessageBird, you’ll be able to handle all of your critical transactional emails, such as:
Account notifications
Order confirmations
Password resets
Optimizing Email Strategies with MessageBird’s Predictive Features and Support
And if you even find yourself in trouble, MessageBird’s support team will be there for you. Users seem to praise the support team for its speed and effectiveness. Another great thing about MessageBird is “Signals.” This is a predictive feature that makes an analysis of your email data and helps you optimize your email strategy before any issues arise. The email marketing tool provides customizable templates to craft your campaigns and save crucial time.
10. MailerSend: The Email Marketing Alternative
MailerSend is the last Mailgun alternative solution on our list. Nevertheless, the tool is a noteworthy dedicated transactional email service with a great:
Drag-and-drop builder
Dynamic personalization
Bulk email sending functionality
The service uses SPF, DKIM, and DMARC security protocols to protect your email sender's reputation. So, deliverability is higher, if not higher, than Mailgun. mailerSend can also handle transactional SMS messages and improve your performance with email verification tools. If you want to learn which emails perform best and adjust your strategy, MailerSend has you covered with A/B split testing. Your subject lines and email content can be tested to determine the winning variation.
11. SocketLabs: The High-Volume Email Alternative
SocketLabs is an SMTP service and marketing automation platform for pros. It offers an SMTP relay service and a transactional email API. Although SocketLabs can’t boast the most intuitive UI, it’s a robust solution for high-volume senders.
Contrary to Mailgun, the tool offers unlimited contact storage and industry-leading deliverability. With SocketLabs, you can send all transactional emails, including:
Receipts
Confirmations
Event-driven notifications
Behavior-triggered messages
12. ZeptoMail: The Supportive Email Alternative
ZeptoMail is like SendGrid with better support. It has 24/7 email and phone call assistance in all its plans (even the free one!)—an absolute standout in the transactional email service market. It's part of the Zoho app suite, known for its affordability. Another thing I love about ZeptoMail is the email templates. There are many options, and they're super easy to customize. There's a drag-and-drop builder like MailerSend (although not as thorough).
My experience within the app was even slightly better than SendGrid. Setting up is easy but Postmark is smoother. You might need some tech assistance (which is excellent with their 24/7 phone support!) to set up your SMTP or API. After this friction, the app became easy and intuitive. You can select multiple mail agents to send your transactional emails.
13. Elastic Email: The Inexpensive Email Solution
In addition to their Email API product, which is used to send transactional emails, Elastic Email offers complete email marketing software that includes a newsletter editor and templates. The Polish company has a free plan for those who send less than 100 emails/day.
14. SendLayer: The Reliable Email Alternative
SendLayer is a dedicated transactional email service designed with small businesses, developers, and growing websites in mind. SendLayer was built to be intuitive, scalable, and reliable, addressing the joint pain points many companies face when dealing with transactional emails.
With SendLayer, you can easily set up and manage:
Your transactional emails
Track their performance
Ensure high deliverability rates
Using SendLayer's Analytics and Reputation Management for Effective Transactional Emails
One of the critical features of the platform is an analytics dashboard where you can view detailed information about your emails, including:
Delivery rates
Open rates
Click-through rates
Unsubscribes
Spam complaints
This data is crucial for optimizing your transactional emails and improving their effectiveness. SendLayer also prioritizes protecting your domain’s sender reputation. The system uses customizable suppression lists to prevent emails from being sent to addresses that have previously bounced or complained.
Why SendLayer’s Robust Spam Protection and Subdomain Setup Make It Perfect for Growing Businesses
A robust spam-protection system and emails are sent from a subdomain, which adds an extra layer of protection for your primary domain’s reputation.
Who This Service is Most Suitable For
SendLayer is ideal for:
Small to medium-sized businesses
Startups
Growing e-commerce sites
If you’re looking for a service that can grow with your company and provides excellent value for money, SendLayer is a great choice. I can confirm that SendLayer lives up to its promise of being easy to use. It took me just a few minutes to set up my account as a new user and start sending emails.
How SendLayer’s Analytics and Authentication Features Ensure Email Deliverability and Domain Protection
There’s even documentation on setting up SPF, DMARC, and DKIM authentication in popular domain providers. The analytics have been beneficial for me. I can easily track when emails are opened and clicked and spot any issues if an email fails to send. I also appreciate the peace of mind of knowing my domain’s reputation is protected.
15. SMTP.com: The Fast Email Alternative
SMTP.com is a veteran in the email delivery space, known for its robust infrastructure and high-volume capabilities. The service is designed to handle large-scale email operations efficiently, making it a popular choice for established businesses with significant email needs.
One of SMTP.com’s standout features is its promise of near-instantaneous email delivery. They claim that most transactional emails are delivered “in a matter of seconds,” which can be crucial for time-sensitive communications like password resets or order confirmations.
How SMTP.com’s Reputation Defender and Advanced Tracking Features Benefit High-Volume Senders
Another notable aspect of SMTP.com is its reputation defender feature, which monitors the health of your email list, provides detailed delivery reports, and automatically suppresses invalid email addresses.
Who This Service is Most Suitable For
SMTP.com is best suited for medium to large businesses with high email volumes. It’s particularly appropriate for companies prioritizing delivery speed and needing robust tracking capabilities and a flexible API. If you’re sending at least 50,000 emails per month and require enterprise-grade features, SMTP.com could be a good fit.
Related Reading
• Best Cold Email Software
• How Long Should a Cold Email Be
• B2B Cold Email Response Rates
• How to Improve Email Deliverability
• Unlimited Email Hosting
• Email Testing Tools
• Best Email Deliverability Tools
• Email Scraping Tools
• Best Sales Prospecting Tools
• Email Warm Up Tools
• Email Personalization Tools
• Sales Email Automation Tools
• Mailscale Alternatives
• Mailforge Alternatives
What to Look Out for When Choosing a Mailgun Alternative
Choosing an Email Service Provider That’s a Breeze to Use
User-friendliness is crucial when picking an email service provider. When sending cold emails, you don’t want to deal with a complicated or clunky interface. It’s also essential to consider the process of integrating the provider with your existing systems. Look for email service providers with:
Intuitive dashboards
Easy email setup processes
A variety of email templates to choose from
Also, check that the platform integrates smoothly with your current sales and marketing tools to make your cold email outreach as efficient as possible.
Finding a Cold Email Provider with Easy Integration Options
Finding a service that integrates easily with your current tools and other email applications will make your transition to a new email provider more manageable. If you’re sending cold emails, you likely have an existing method for reaching out to leads and tracking engagement. Switching to a more reliable email service provider will help ensure your future email deliverability.
If the new platform doesn’t integrate with your existing systems, it could cause delays or disrupt your processes. Look for transactional email services that integrate with popular applications, such as:
CRMs
Marketing automation tools
Help desk software
You should also check if the provider has open APIs for custom integrations.
High Deliverability Rates Are a Must
When it comes to cold emailing, deliverability is everything. If your emails don’t reach your recipients, they can’t engage with your offers, and you’ll miss out on potential conversions. That’s why finding an email service provider with high deliverability rates is crucial.
According to recent statistics, the average deliverability rate across all industries is 77%. Cold emails are often less trustworthy and can have lower rates. Picking a reliable email service can help improve your odds.
Stability and Speed Should Be Top Priorities
In addition to high deliverability rates, you should ensure your email service provider has a stable infrastructure capable of sending your emails quickly. If you’re sending a high volume of cold emails, you’ll want to send them as soon as possible to avoid flagging your emails as spam.
If you choose a platform with an unstable infrastructure, your emails may be delayed, causing you to miss out on engagement opportunities. Look for email services with cloud-based infrastructures that can support a high volume of emails without crashing.
Pricing That Fits Your Budget
Investing in a new cold email service can be costly, especially if you’re a small business or startup. While you want to ensure you choose a reliable service, finding a provider with pricing that fits your budget is essential.
Look for competitive pricing, and be on the lookout for any additional fees for features you may want. It’s also wise to find a service that offers a free trial or a money-back guarantee so you can test the platform before committing to a purchase.
Detailed Analytics Will Help You Improve Your Campaigns
One primary benefit of using an email service provider is gaining access to detailed analytics that can help you improve your cold email outreach over time.
Look for a platform that can provide you with reports on the following metrics:
Opens Clicks
Unsubscribes
Bounces
Spam reports
Engagement over time
Tracking these metrics will help you understand how your audience is responding to your emails so you can make changes to your:
Copy
Design
Offers
Scalability Will Accommodate Your Growing Needs
Increase your outreach efforts as you improve your cold email campaigns and see results. Choosing a scalable email service provider will ensure you can send more emails without encountering any roadblocks. This will allow you to continue improving your processes and reaching more leads to grow your business.
Related Reading
• Sendgrid Alternatives
• Amazon SES Alternatives
• Maildoso Alternatives
• Mailreef
• Cold Email Marketing Services
• Cold Email Services
• Lemlist vs Instantly
• Smartlead vs Instantly
• Salesforge Alternatives
Start Buying Domains Now and Setup Your Email Infrastructure Today
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Key Benefits Of Using Inframail For Cold Email Infrastructure
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
Cold emails, newsletters, and other communications must reach your recipients' inboxes to succeed. This is especially true for transactional emails that provide critical information about a customer's recent activity, such as a purchase confirmation. These emails must promptly reach your customers' inboxes to foster trust and ensure a seamless customer experience. So, what happens when you can't deliver your emails? You lose the ability to communicate with your customers, and your business suffers. This is where email infrastructure comes in. The right email infrastructure can help you avoid cold email deliverability issues, ensuring that your emails reach their destinations without a hitch. Mailgun is one of the most popular email delivery services on the market, but you might need something else. If you've outgrown Mailgun or simply want to explore other options, this article will offer valuable insights into trustworthy, cost-effective Mailgun alternatives that ensure seamless and scalable transactional email delivery with strong support and integration capabilities.
Inframail's email infrastructure can help you achieve your goals. It offers the reliability you need to deliver your emails and the scalability to grow with your business.
Table of Contents
15 Best Mailgun Alternatives for Reliable Transactional Emails
Start Buying Domains Now and Setup Your Email Infrastructure Today
Why Are So Many People Looking For Mailgun Alternatives
Mailgun is an email delivery platform specializing in sending and tracking marketing and transactional emails.
Mailgun supports its users with the following:
Email APIs to integrate into your application
Inbound email management for responding quickly to leads
Cloud-based SMTP services for reliable email delivery
Detailed analytics for hourly monitoring and tracking
Send time optimization to get optimum results
Email log retention up to 30 days to detect patterns and irregularities
Why Look for Mailgun Alternatives: Exploring Cost and Feature Improvements
It also acquired Mailjet in 2019. Mailjet allows users to improve their email quality with more appealing templates. In early 2020, Mailgun discontinued its forever free plan, which may have led you to search for cheaper and more functional Mailgun alternatives.
Why Do Users Seek Mailgun Alternatives?
Mailgun has many features, especially for transactional emails. However, the price tag could be better, particularly for smaller businesses. This is especially true since Mailgun no longer offers a free plan. The cheapest option is on a pay-as-you-go (PAYG) basis, with 5,000 free emails per month for the first three months and then PAYG after that.
The other features are not included; to get them all, the cheapest plan is $35 per month with 50,000 emails. If you’re in this situation, there are many other software providers you could consider. Some providers have forever-free plans, while others have entry-level plans with a cheaper comparative price tag.
Unexceptional Delivery Rate
Mailgun's average delivery rate is 97%, which isn’t impressive considering the industry standard. This can be a severe concern for enterprises that can’t afford to lose a single lead.
Nothing to Handle IP Blacklisting
Mailgun offers a pool of dedicated and shared IPs. It doesn’t support managing blocked IPs, which can become an unnecessary hassle. Therefore, one must constantly monitor and take corrective actions if an IP is blocked.
No Download Option For Logs
The logs are only available for 30 days, and users can’t download them. This can damage your analysis strategy and affect your email marketing plans.
Related Reading
• Automated Lead Generation
• Email Prospecting
• How to Generate B2B Leads
• How to Warm Up Email Domain
• How Many Emails Can You Send Before Considered Spam
• Best Time to Send Cold Emails
• How to Cold Email
• Best Cold Email Templates B2B
• Email Outreach Best Practices
• Email Outreach Strategy
15 Best Mailgun Alternatives for Reliable Transactional Emails
1. Inframail: The Flat Rate Cold Email Solution
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects.
With Inframail, you can create unlimited email inboxes at a flat rate, avoiding the high costs of platforms like Google Workspace. It also automates the setup of important email records like:
SPF
DKIM
DMARC
It saves you time and hassle. Inframail starts by simplifying one of the most tedious parts of cold emailing—setting up email inboxes.
Streamlining Email Authentication: How Inframail Simplifies DKIM, SPF, and DMARC Setup
How frustrating can it be to manually configure DKIM, SPF, and DMARC records for each new email domain? With Inframail, you don’t have to worry about that. The platform automates the entire setup process, meaning you can get your inboxes up and running in minutes instead of hours.
Effortless Domain Management: How Inframail Automates Email Record Setup for Faster Deployment
Here’s how it goes: You begin by purchasing domains directly from Inframail’s platform. Once you’ve got your domain, the tool automatically sets up all the necessary email records. I’m talking about the technical stuff—DKIM, SPF, and DMARC—that you’d typically need to configure manually. Inframail takes care of this at lightning speed, which they claim is 700% faster than traditional methods.
Cost-Effective Email Solutions: How Inframail Saves Businesses Money on Scalable Infrastructure
Let’s put this into perspective with a quick example. Say you’re using Google Workspace, where each email inbox costs around $6 monthly. If you need 50 inboxes, that’s $300 a month. With Inframail’s flat rate of $99, you save $201 monthly.
Over a year, that saves $2,412—pretty significant, right?
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
2. Brevo: The All-in-One Email Marketing Solution
Brevo (formerly Sendinblue) is an all-round product that handles your email marketing chain. The suite of services creates a one-stop shop for all your marketing needs. What’s more, with headquarters in France, you can ensure your emails all meet GDPR requirements.
Key Features to Look For: Email and SMS Marketing, Automation, and Advanced Analytics
Some of the stand-out features include:
Email and SMS marketing: With this software, you can send email and SMS marketing messages.
Marketing automation: Save time with automatic list segmentation and email marketing. Detailed analytics includes email heat maps and click-through reports to improve your emails.
Why Choose Brevo: CRM Capabilities, Free Plan Benefits, and Flexible Payment Options
Bravo could be a complete customer relationship manager (CRM), which gives it an edge over Mailgun. The free plan is another reason to consider switching. This free plan only provides complete access to some features. Bravo offers five payment plans. The free plan is the best starting point and offers 300 daily emails. There are no contact limits; you can access:
SMS marketing
Chat
The entire email template library
3. Mailjet: The User-Friendly Mailgun Alternative
If you are looking for a user-friendly alternative, Mailjet might be the best solution. The software makes life easier for marketers and developers. The component design lets marketers create engaging emails without disturbing any integration APIs.
Essential Features for Success: Email Builders, SMS Marketing, and Real-Time Analytics
The most important features offered include:
Drag-and-drop email builder: You can create your own email templates with this easy-to-use builder.
Email and SMS marketing: An SMS marketing API is part of the transactional email suite.
Email analytics: Real-time monitoring and email data help you track your effectiveness.
Mailjet: A Scalable Alternative with Free Plan Perks and Advanced Features
Mailjet is a user-friendly alternative to Mailgun. Its many features make it attractive, but the free plan might sweeten the deal. The paid plans also have multiple tiers to facilitate marketing scaling.
Mailjet offers four plans. The free plan provides 200 emails per day and no contact limits. You can also access the:
APIs
Advanced analytics
Email editor
4. SendGrid: The Integration Email Marketing King
SendGrid stands out from the other alternatives when it comes to integration. The system was built from the ground up to focus on working with other software, and the integration has led to large companies such as Uber, Glassdoor, and Spotify using it.
Streamlined Features: Automation, Email Testing, and Customizable Template Building
Other than unsurpassed integration, the standout features include Easy automation: The automation process is user-friendly and works on simple triggers. Email testing: To get the most out of your emails, you can preview them, spam test, and run link validation. Email template builder: The drag-and-drop editor is easy to use, but you can also code your emails in HTML.
SendGrid: A Versatile Option with Extensive Resources and a Generous Free Plan
SendGrid is a solid alternative to Mailgun for integrating emails with your website or other software solutions. To get you started, the company also provides a range of:
Guides
Video tutorials
Webinars
You can also take advantage of a free plan. SendGrid has four plans to choose from. The free plan offers 40,000 emails for 30 days and 100 emails daily. You also get access to all the APIs and analytics.
5. Amazon SES: The Cheap, No-Frills Email Alternative
Amazon SES is an inexpensive email solution that focuses on deliverability. The service is part of Amazon’s cloud computing platform, ensuring you can send your emails reliably and at scale. Amazon SES can send a high volume of emails quickly and has no restrictions on the number of emails you can send.
Amazon SES: Unmatched Deliverability and Cost-Effectiveness with a Steep Learning Curve
Other features besides deliverability include sender reputation management and a dedicated dashboard that tracks email delivery issues.
Mailbox simulator: You can test how your emails handle different situations, such as bounces.
AWS integration: If you use AWS, you’ll get seamless integration across the product line. Amazon
SES offers unparalleled deliverability, which might improve your email marketing success. This is one reason why it is an excellent alternative to Mailgun. Another is the free base plan.
6. Moosend: The Transparent Email Alternative
Moosend brings a fresh perspective and a range of unique features. First, Moosend offers a transparent pricing model that’s easy to understand while you get competitive rates for email marketing and transactional email services. These features are intuitive and robust:
The drag-and-drop email builder
Easy-to-implement marketing automation
Personalization options
Campaign optimization is effortless via the advanced analytics and A/B testing functionality that gives marketers many insights.
Moosend: An All-in-One Solution for Transactional Emails and Marketing
The transactional email API is robust and well-documented, similar to Mailgun. This makes the service a decent companion for developers seeking a dependable solution. The user interface (UI) is modern and very intuitive, making the overall experience a breeze for both beginners and experienced users.
Moosend has an excellent customer support team that can solve any problem within a few minutes. You should note that Mailgun does not offer email marketing functionality without Mailjet. This is not the case with Moosend, so you don’t need to pay for two solutions.
7. Mailchimp Transactional: The eCommerce Email Alternative
Mailchimp is another excellent solution for sending your transactional emails and marketing campaigns. Mailchimp Transactional Email is available as an add-on to the Standard and Premium plans. It offers a:
Well-integrated service with solid analytics
Pre-built dashboards
An export API
Despite the relatively high cost, Mailchimp is excellent for eCommerce businesses or large enterprises and is straightforward to use. Its global infrastructure allows fast email delivery while you benefit from pre-warmed dedicated IPs.
Mailchimp: Balancing Marketing and Transactional Emails with Paid Plans
As an email service provider, Mailchimp gives you access to an email builder and a visual workflow editor. You also get multi-step automation sequences (available on the highest tier plan) that help you deliver more targeted emails to your recipients based on their actions and funnel stage. Mailchimp is a decent solution, but you’ll need to pay for marketing and transactional functionality to use them for your business needs.
8. Postmark: The Transactional Email Solution
Postmark allows businesses to send and receive emails through an API or SMTP server. This email delivery service is known for its ease of use, while you also get a wealth of features that help you understand the performance of your campaigns. The platform boasts fast and reliable email delivery to popular clients like Outlook and Gmail. It also equips users with pre-made email templates to build an effective email strategy.
If you are a developer, you’ll appreciate the excellent documentation, which practically ensures a smooth implementation. Furthermore, the feature “Message Streams” prevents your transactional and bulk emails from mixing. This way, you can improve traffic management and deliverability. Postmark provides a robust package with customizable templates, detailed tracking and analytics, and a proactive customer support team to feel “at ease” at every step.
9. MessageBird: The Reliable Email Alternative
MessageBird (formerly SparkPost) is a service known for its top-notch email deliverability and its focus on successfully delivering transactional messages. The platform offers a user-friendly email editor and some basic automation capabilities. You also get tools to enhance deliverability, such as authentication protocols (SPF, DKIM, and DMARC), and real-time monitoring.
With MessageBird, you’ll be able to handle all of your critical transactional emails, such as:
Account notifications
Order confirmations
Password resets
Optimizing Email Strategies with MessageBird’s Predictive Features and Support
And if you even find yourself in trouble, MessageBird’s support team will be there for you. Users seem to praise the support team for its speed and effectiveness. Another great thing about MessageBird is “Signals.” This is a predictive feature that makes an analysis of your email data and helps you optimize your email strategy before any issues arise. The email marketing tool provides customizable templates to craft your campaigns and save crucial time.
10. MailerSend: The Email Marketing Alternative
MailerSend is the last Mailgun alternative solution on our list. Nevertheless, the tool is a noteworthy dedicated transactional email service with a great:
Drag-and-drop builder
Dynamic personalization
Bulk email sending functionality
The service uses SPF, DKIM, and DMARC security protocols to protect your email sender's reputation. So, deliverability is higher, if not higher, than Mailgun. mailerSend can also handle transactional SMS messages and improve your performance with email verification tools. If you want to learn which emails perform best and adjust your strategy, MailerSend has you covered with A/B split testing. Your subject lines and email content can be tested to determine the winning variation.
11. SocketLabs: The High-Volume Email Alternative
SocketLabs is an SMTP service and marketing automation platform for pros. It offers an SMTP relay service and a transactional email API. Although SocketLabs can’t boast the most intuitive UI, it’s a robust solution for high-volume senders.
Contrary to Mailgun, the tool offers unlimited contact storage and industry-leading deliverability. With SocketLabs, you can send all transactional emails, including:
Receipts
Confirmations
Event-driven notifications
Behavior-triggered messages
12. ZeptoMail: The Supportive Email Alternative
ZeptoMail is like SendGrid with better support. It has 24/7 email and phone call assistance in all its plans (even the free one!)—an absolute standout in the transactional email service market. It's part of the Zoho app suite, known for its affordability. Another thing I love about ZeptoMail is the email templates. There are many options, and they're super easy to customize. There's a drag-and-drop builder like MailerSend (although not as thorough).
My experience within the app was even slightly better than SendGrid. Setting up is easy but Postmark is smoother. You might need some tech assistance (which is excellent with their 24/7 phone support!) to set up your SMTP or API. After this friction, the app became easy and intuitive. You can select multiple mail agents to send your transactional emails.
13. Elastic Email: The Inexpensive Email Solution
In addition to their Email API product, which is used to send transactional emails, Elastic Email offers complete email marketing software that includes a newsletter editor and templates. The Polish company has a free plan for those who send less than 100 emails/day.
14. SendLayer: The Reliable Email Alternative
SendLayer is a dedicated transactional email service designed with small businesses, developers, and growing websites in mind. SendLayer was built to be intuitive, scalable, and reliable, addressing the joint pain points many companies face when dealing with transactional emails.
With SendLayer, you can easily set up and manage:
Your transactional emails
Track their performance
Ensure high deliverability rates
Using SendLayer's Analytics and Reputation Management for Effective Transactional Emails
One of the critical features of the platform is an analytics dashboard where you can view detailed information about your emails, including:
Delivery rates
Open rates
Click-through rates
Unsubscribes
Spam complaints
This data is crucial for optimizing your transactional emails and improving their effectiveness. SendLayer also prioritizes protecting your domain’s sender reputation. The system uses customizable suppression lists to prevent emails from being sent to addresses that have previously bounced or complained.
Why SendLayer’s Robust Spam Protection and Subdomain Setup Make It Perfect for Growing Businesses
A robust spam-protection system and emails are sent from a subdomain, which adds an extra layer of protection for your primary domain’s reputation.
Who This Service is Most Suitable For
SendLayer is ideal for:
Small to medium-sized businesses
Startups
Growing e-commerce sites
If you’re looking for a service that can grow with your company and provides excellent value for money, SendLayer is a great choice. I can confirm that SendLayer lives up to its promise of being easy to use. It took me just a few minutes to set up my account as a new user and start sending emails.
How SendLayer’s Analytics and Authentication Features Ensure Email Deliverability and Domain Protection
There’s even documentation on setting up SPF, DMARC, and DKIM authentication in popular domain providers. The analytics have been beneficial for me. I can easily track when emails are opened and clicked and spot any issues if an email fails to send. I also appreciate the peace of mind of knowing my domain’s reputation is protected.
15. SMTP.com: The Fast Email Alternative
SMTP.com is a veteran in the email delivery space, known for its robust infrastructure and high-volume capabilities. The service is designed to handle large-scale email operations efficiently, making it a popular choice for established businesses with significant email needs.
One of SMTP.com’s standout features is its promise of near-instantaneous email delivery. They claim that most transactional emails are delivered “in a matter of seconds,” which can be crucial for time-sensitive communications like password resets or order confirmations.
How SMTP.com’s Reputation Defender and Advanced Tracking Features Benefit High-Volume Senders
Another notable aspect of SMTP.com is its reputation defender feature, which monitors the health of your email list, provides detailed delivery reports, and automatically suppresses invalid email addresses.
Who This Service is Most Suitable For
SMTP.com is best suited for medium to large businesses with high email volumes. It’s particularly appropriate for companies prioritizing delivery speed and needing robust tracking capabilities and a flexible API. If you’re sending at least 50,000 emails per month and require enterprise-grade features, SMTP.com could be a good fit.
Related Reading
• Best Cold Email Software
• How Long Should a Cold Email Be
• B2B Cold Email Response Rates
• How to Improve Email Deliverability
• Unlimited Email Hosting
• Email Testing Tools
• Best Email Deliverability Tools
• Email Scraping Tools
• Best Sales Prospecting Tools
• Email Warm Up Tools
• Email Personalization Tools
• Sales Email Automation Tools
• Mailscale Alternatives
• Mailforge Alternatives
What to Look Out for When Choosing a Mailgun Alternative
Choosing an Email Service Provider That’s a Breeze to Use
User-friendliness is crucial when picking an email service provider. When sending cold emails, you don’t want to deal with a complicated or clunky interface. It’s also essential to consider the process of integrating the provider with your existing systems. Look for email service providers with:
Intuitive dashboards
Easy email setup processes
A variety of email templates to choose from
Also, check that the platform integrates smoothly with your current sales and marketing tools to make your cold email outreach as efficient as possible.
Finding a Cold Email Provider with Easy Integration Options
Finding a service that integrates easily with your current tools and other email applications will make your transition to a new email provider more manageable. If you’re sending cold emails, you likely have an existing method for reaching out to leads and tracking engagement. Switching to a more reliable email service provider will help ensure your future email deliverability.
If the new platform doesn’t integrate with your existing systems, it could cause delays or disrupt your processes. Look for transactional email services that integrate with popular applications, such as:
CRMs
Marketing automation tools
Help desk software
You should also check if the provider has open APIs for custom integrations.
High Deliverability Rates Are a Must
When it comes to cold emailing, deliverability is everything. If your emails don’t reach your recipients, they can’t engage with your offers, and you’ll miss out on potential conversions. That’s why finding an email service provider with high deliverability rates is crucial.
According to recent statistics, the average deliverability rate across all industries is 77%. Cold emails are often less trustworthy and can have lower rates. Picking a reliable email service can help improve your odds.
Stability and Speed Should Be Top Priorities
In addition to high deliverability rates, you should ensure your email service provider has a stable infrastructure capable of sending your emails quickly. If you’re sending a high volume of cold emails, you’ll want to send them as soon as possible to avoid flagging your emails as spam.
If you choose a platform with an unstable infrastructure, your emails may be delayed, causing you to miss out on engagement opportunities. Look for email services with cloud-based infrastructures that can support a high volume of emails without crashing.
Pricing That Fits Your Budget
Investing in a new cold email service can be costly, especially if you’re a small business or startup. While you want to ensure you choose a reliable service, finding a provider with pricing that fits your budget is essential.
Look for competitive pricing, and be on the lookout for any additional fees for features you may want. It’s also wise to find a service that offers a free trial or a money-back guarantee so you can test the platform before committing to a purchase.
Detailed Analytics Will Help You Improve Your Campaigns
One primary benefit of using an email service provider is gaining access to detailed analytics that can help you improve your cold email outreach over time.
Look for a platform that can provide you with reports on the following metrics:
Opens Clicks
Unsubscribes
Bounces
Spam reports
Engagement over time
Tracking these metrics will help you understand how your audience is responding to your emails so you can make changes to your:
Copy
Design
Offers
Scalability Will Accommodate Your Growing Needs
Increase your outreach efforts as you improve your cold email campaigns and see results. Choosing a scalable email service provider will ensure you can send more emails without encountering any roadblocks. This will allow you to continue improving your processes and reaching more leads to grow your business.
Related Reading
• Sendgrid Alternatives
• Amazon SES Alternatives
• Maildoso Alternatives
• Mailreef
• Cold Email Marketing Services
• Cold Email Services
• Lemlist vs Instantly
• Smartlead vs Instantly
• Salesforge Alternatives
Start Buying Domains Now and Setup Your Email Infrastructure Today
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Key Benefits Of Using Inframail For Cold Email Infrastructure
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
Cold emails, newsletters, and other communications must reach your recipients' inboxes to succeed. This is especially true for transactional emails that provide critical information about a customer's recent activity, such as a purchase confirmation. These emails must promptly reach your customers' inboxes to foster trust and ensure a seamless customer experience. So, what happens when you can't deliver your emails? You lose the ability to communicate with your customers, and your business suffers. This is where email infrastructure comes in. The right email infrastructure can help you avoid cold email deliverability issues, ensuring that your emails reach their destinations without a hitch. Mailgun is one of the most popular email delivery services on the market, but you might need something else. If you've outgrown Mailgun or simply want to explore other options, this article will offer valuable insights into trustworthy, cost-effective Mailgun alternatives that ensure seamless and scalable transactional email delivery with strong support and integration capabilities.
Inframail's email infrastructure can help you achieve your goals. It offers the reliability you need to deliver your emails and the scalability to grow with your business.
Table of Contents
15 Best Mailgun Alternatives for Reliable Transactional Emails
Start Buying Domains Now and Setup Your Email Infrastructure Today
Why Are So Many People Looking For Mailgun Alternatives
Mailgun is an email delivery platform specializing in sending and tracking marketing and transactional emails.
Mailgun supports its users with the following:
Email APIs to integrate into your application
Inbound email management for responding quickly to leads
Cloud-based SMTP services for reliable email delivery
Detailed analytics for hourly monitoring and tracking
Send time optimization to get optimum results
Email log retention up to 30 days to detect patterns and irregularities
Why Look for Mailgun Alternatives: Exploring Cost and Feature Improvements
It also acquired Mailjet in 2019. Mailjet allows users to improve their email quality with more appealing templates. In early 2020, Mailgun discontinued its forever free plan, which may have led you to search for cheaper and more functional Mailgun alternatives.
Why Do Users Seek Mailgun Alternatives?
Mailgun has many features, especially for transactional emails. However, the price tag could be better, particularly for smaller businesses. This is especially true since Mailgun no longer offers a free plan. The cheapest option is on a pay-as-you-go (PAYG) basis, with 5,000 free emails per month for the first three months and then PAYG after that.
The other features are not included; to get them all, the cheapest plan is $35 per month with 50,000 emails. If you’re in this situation, there are many other software providers you could consider. Some providers have forever-free plans, while others have entry-level plans with a cheaper comparative price tag.
Unexceptional Delivery Rate
Mailgun's average delivery rate is 97%, which isn’t impressive considering the industry standard. This can be a severe concern for enterprises that can’t afford to lose a single lead.
Nothing to Handle IP Blacklisting
Mailgun offers a pool of dedicated and shared IPs. It doesn’t support managing blocked IPs, which can become an unnecessary hassle. Therefore, one must constantly monitor and take corrective actions if an IP is blocked.
No Download Option For Logs
The logs are only available for 30 days, and users can’t download them. This can damage your analysis strategy and affect your email marketing plans.
Related Reading
• Automated Lead Generation
• Email Prospecting
• How to Generate B2B Leads
• How to Warm Up Email Domain
• How Many Emails Can You Send Before Considered Spam
• Best Time to Send Cold Emails
• How to Cold Email
• Best Cold Email Templates B2B
• Email Outreach Best Practices
• Email Outreach Strategy
15 Best Mailgun Alternatives for Reliable Transactional Emails
1. Inframail: The Flat Rate Cold Email Solution
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects.
With Inframail, you can create unlimited email inboxes at a flat rate, avoiding the high costs of platforms like Google Workspace. It also automates the setup of important email records like:
SPF
DKIM
DMARC
It saves you time and hassle. Inframail starts by simplifying one of the most tedious parts of cold emailing—setting up email inboxes.
Streamlining Email Authentication: How Inframail Simplifies DKIM, SPF, and DMARC Setup
How frustrating can it be to manually configure DKIM, SPF, and DMARC records for each new email domain? With Inframail, you don’t have to worry about that. The platform automates the entire setup process, meaning you can get your inboxes up and running in minutes instead of hours.
Effortless Domain Management: How Inframail Automates Email Record Setup for Faster Deployment
Here’s how it goes: You begin by purchasing domains directly from Inframail’s platform. Once you’ve got your domain, the tool automatically sets up all the necessary email records. I’m talking about the technical stuff—DKIM, SPF, and DMARC—that you’d typically need to configure manually. Inframail takes care of this at lightning speed, which they claim is 700% faster than traditional methods.
Cost-Effective Email Solutions: How Inframail Saves Businesses Money on Scalable Infrastructure
Let’s put this into perspective with a quick example. Say you’re using Google Workspace, where each email inbox costs around $6 monthly. If you need 50 inboxes, that’s $300 a month. With Inframail’s flat rate of $99, you save $201 monthly.
Over a year, that saves $2,412—pretty significant, right?
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
2. Brevo: The All-in-One Email Marketing Solution
Brevo (formerly Sendinblue) is an all-round product that handles your email marketing chain. The suite of services creates a one-stop shop for all your marketing needs. What’s more, with headquarters in France, you can ensure your emails all meet GDPR requirements.
Key Features to Look For: Email and SMS Marketing, Automation, and Advanced Analytics
Some of the stand-out features include:
Email and SMS marketing: With this software, you can send email and SMS marketing messages.
Marketing automation: Save time with automatic list segmentation and email marketing. Detailed analytics includes email heat maps and click-through reports to improve your emails.
Why Choose Brevo: CRM Capabilities, Free Plan Benefits, and Flexible Payment Options
Bravo could be a complete customer relationship manager (CRM), which gives it an edge over Mailgun. The free plan is another reason to consider switching. This free plan only provides complete access to some features. Bravo offers five payment plans. The free plan is the best starting point and offers 300 daily emails. There are no contact limits; you can access:
SMS marketing
Chat
The entire email template library
3. Mailjet: The User-Friendly Mailgun Alternative
If you are looking for a user-friendly alternative, Mailjet might be the best solution. The software makes life easier for marketers and developers. The component design lets marketers create engaging emails without disturbing any integration APIs.
Essential Features for Success: Email Builders, SMS Marketing, and Real-Time Analytics
The most important features offered include:
Drag-and-drop email builder: You can create your own email templates with this easy-to-use builder.
Email and SMS marketing: An SMS marketing API is part of the transactional email suite.
Email analytics: Real-time monitoring and email data help you track your effectiveness.
Mailjet: A Scalable Alternative with Free Plan Perks and Advanced Features
Mailjet is a user-friendly alternative to Mailgun. Its many features make it attractive, but the free plan might sweeten the deal. The paid plans also have multiple tiers to facilitate marketing scaling.
Mailjet offers four plans. The free plan provides 200 emails per day and no contact limits. You can also access the:
APIs
Advanced analytics
Email editor
4. SendGrid: The Integration Email Marketing King
SendGrid stands out from the other alternatives when it comes to integration. The system was built from the ground up to focus on working with other software, and the integration has led to large companies such as Uber, Glassdoor, and Spotify using it.
Streamlined Features: Automation, Email Testing, and Customizable Template Building
Other than unsurpassed integration, the standout features include Easy automation: The automation process is user-friendly and works on simple triggers. Email testing: To get the most out of your emails, you can preview them, spam test, and run link validation. Email template builder: The drag-and-drop editor is easy to use, but you can also code your emails in HTML.
SendGrid: A Versatile Option with Extensive Resources and a Generous Free Plan
SendGrid is a solid alternative to Mailgun for integrating emails with your website or other software solutions. To get you started, the company also provides a range of:
Guides
Video tutorials
Webinars
You can also take advantage of a free plan. SendGrid has four plans to choose from. The free plan offers 40,000 emails for 30 days and 100 emails daily. You also get access to all the APIs and analytics.
5. Amazon SES: The Cheap, No-Frills Email Alternative
Amazon SES is an inexpensive email solution that focuses on deliverability. The service is part of Amazon’s cloud computing platform, ensuring you can send your emails reliably and at scale. Amazon SES can send a high volume of emails quickly and has no restrictions on the number of emails you can send.
Amazon SES: Unmatched Deliverability and Cost-Effectiveness with a Steep Learning Curve
Other features besides deliverability include sender reputation management and a dedicated dashboard that tracks email delivery issues.
Mailbox simulator: You can test how your emails handle different situations, such as bounces.
AWS integration: If you use AWS, you’ll get seamless integration across the product line. Amazon
SES offers unparalleled deliverability, which might improve your email marketing success. This is one reason why it is an excellent alternative to Mailgun. Another is the free base plan.
6. Moosend: The Transparent Email Alternative
Moosend brings a fresh perspective and a range of unique features. First, Moosend offers a transparent pricing model that’s easy to understand while you get competitive rates for email marketing and transactional email services. These features are intuitive and robust:
The drag-and-drop email builder
Easy-to-implement marketing automation
Personalization options
Campaign optimization is effortless via the advanced analytics and A/B testing functionality that gives marketers many insights.
Moosend: An All-in-One Solution for Transactional Emails and Marketing
The transactional email API is robust and well-documented, similar to Mailgun. This makes the service a decent companion for developers seeking a dependable solution. The user interface (UI) is modern and very intuitive, making the overall experience a breeze for both beginners and experienced users.
Moosend has an excellent customer support team that can solve any problem within a few minutes. You should note that Mailgun does not offer email marketing functionality without Mailjet. This is not the case with Moosend, so you don’t need to pay for two solutions.
7. Mailchimp Transactional: The eCommerce Email Alternative
Mailchimp is another excellent solution for sending your transactional emails and marketing campaigns. Mailchimp Transactional Email is available as an add-on to the Standard and Premium plans. It offers a:
Well-integrated service with solid analytics
Pre-built dashboards
An export API
Despite the relatively high cost, Mailchimp is excellent for eCommerce businesses or large enterprises and is straightforward to use. Its global infrastructure allows fast email delivery while you benefit from pre-warmed dedicated IPs.
Mailchimp: Balancing Marketing and Transactional Emails with Paid Plans
As an email service provider, Mailchimp gives you access to an email builder and a visual workflow editor. You also get multi-step automation sequences (available on the highest tier plan) that help you deliver more targeted emails to your recipients based on their actions and funnel stage. Mailchimp is a decent solution, but you’ll need to pay for marketing and transactional functionality to use them for your business needs.
8. Postmark: The Transactional Email Solution
Postmark allows businesses to send and receive emails through an API or SMTP server. This email delivery service is known for its ease of use, while you also get a wealth of features that help you understand the performance of your campaigns. The platform boasts fast and reliable email delivery to popular clients like Outlook and Gmail. It also equips users with pre-made email templates to build an effective email strategy.
If you are a developer, you’ll appreciate the excellent documentation, which practically ensures a smooth implementation. Furthermore, the feature “Message Streams” prevents your transactional and bulk emails from mixing. This way, you can improve traffic management and deliverability. Postmark provides a robust package with customizable templates, detailed tracking and analytics, and a proactive customer support team to feel “at ease” at every step.
9. MessageBird: The Reliable Email Alternative
MessageBird (formerly SparkPost) is a service known for its top-notch email deliverability and its focus on successfully delivering transactional messages. The platform offers a user-friendly email editor and some basic automation capabilities. You also get tools to enhance deliverability, such as authentication protocols (SPF, DKIM, and DMARC), and real-time monitoring.
With MessageBird, you’ll be able to handle all of your critical transactional emails, such as:
Account notifications
Order confirmations
Password resets
Optimizing Email Strategies with MessageBird’s Predictive Features and Support
And if you even find yourself in trouble, MessageBird’s support team will be there for you. Users seem to praise the support team for its speed and effectiveness. Another great thing about MessageBird is “Signals.” This is a predictive feature that makes an analysis of your email data and helps you optimize your email strategy before any issues arise. The email marketing tool provides customizable templates to craft your campaigns and save crucial time.
10. MailerSend: The Email Marketing Alternative
MailerSend is the last Mailgun alternative solution on our list. Nevertheless, the tool is a noteworthy dedicated transactional email service with a great:
Drag-and-drop builder
Dynamic personalization
Bulk email sending functionality
The service uses SPF, DKIM, and DMARC security protocols to protect your email sender's reputation. So, deliverability is higher, if not higher, than Mailgun. mailerSend can also handle transactional SMS messages and improve your performance with email verification tools. If you want to learn which emails perform best and adjust your strategy, MailerSend has you covered with A/B split testing. Your subject lines and email content can be tested to determine the winning variation.
11. SocketLabs: The High-Volume Email Alternative
SocketLabs is an SMTP service and marketing automation platform for pros. It offers an SMTP relay service and a transactional email API. Although SocketLabs can’t boast the most intuitive UI, it’s a robust solution for high-volume senders.
Contrary to Mailgun, the tool offers unlimited contact storage and industry-leading deliverability. With SocketLabs, you can send all transactional emails, including:
Receipts
Confirmations
Event-driven notifications
Behavior-triggered messages
12. ZeptoMail: The Supportive Email Alternative
ZeptoMail is like SendGrid with better support. It has 24/7 email and phone call assistance in all its plans (even the free one!)—an absolute standout in the transactional email service market. It's part of the Zoho app suite, known for its affordability. Another thing I love about ZeptoMail is the email templates. There are many options, and they're super easy to customize. There's a drag-and-drop builder like MailerSend (although not as thorough).
My experience within the app was even slightly better than SendGrid. Setting up is easy but Postmark is smoother. You might need some tech assistance (which is excellent with their 24/7 phone support!) to set up your SMTP or API. After this friction, the app became easy and intuitive. You can select multiple mail agents to send your transactional emails.
13. Elastic Email: The Inexpensive Email Solution
In addition to their Email API product, which is used to send transactional emails, Elastic Email offers complete email marketing software that includes a newsletter editor and templates. The Polish company has a free plan for those who send less than 100 emails/day.
14. SendLayer: The Reliable Email Alternative
SendLayer is a dedicated transactional email service designed with small businesses, developers, and growing websites in mind. SendLayer was built to be intuitive, scalable, and reliable, addressing the joint pain points many companies face when dealing with transactional emails.
With SendLayer, you can easily set up and manage:
Your transactional emails
Track their performance
Ensure high deliverability rates
Using SendLayer's Analytics and Reputation Management for Effective Transactional Emails
One of the critical features of the platform is an analytics dashboard where you can view detailed information about your emails, including:
Delivery rates
Open rates
Click-through rates
Unsubscribes
Spam complaints
This data is crucial for optimizing your transactional emails and improving their effectiveness. SendLayer also prioritizes protecting your domain’s sender reputation. The system uses customizable suppression lists to prevent emails from being sent to addresses that have previously bounced or complained.
Why SendLayer’s Robust Spam Protection and Subdomain Setup Make It Perfect for Growing Businesses
A robust spam-protection system and emails are sent from a subdomain, which adds an extra layer of protection for your primary domain’s reputation.
Who This Service is Most Suitable For
SendLayer is ideal for:
Small to medium-sized businesses
Startups
Growing e-commerce sites
If you’re looking for a service that can grow with your company and provides excellent value for money, SendLayer is a great choice. I can confirm that SendLayer lives up to its promise of being easy to use. It took me just a few minutes to set up my account as a new user and start sending emails.
How SendLayer’s Analytics and Authentication Features Ensure Email Deliverability and Domain Protection
There’s even documentation on setting up SPF, DMARC, and DKIM authentication in popular domain providers. The analytics have been beneficial for me. I can easily track when emails are opened and clicked and spot any issues if an email fails to send. I also appreciate the peace of mind of knowing my domain’s reputation is protected.
15. SMTP.com: The Fast Email Alternative
SMTP.com is a veteran in the email delivery space, known for its robust infrastructure and high-volume capabilities. The service is designed to handle large-scale email operations efficiently, making it a popular choice for established businesses with significant email needs.
One of SMTP.com’s standout features is its promise of near-instantaneous email delivery. They claim that most transactional emails are delivered “in a matter of seconds,” which can be crucial for time-sensitive communications like password resets or order confirmations.
How SMTP.com’s Reputation Defender and Advanced Tracking Features Benefit High-Volume Senders
Another notable aspect of SMTP.com is its reputation defender feature, which monitors the health of your email list, provides detailed delivery reports, and automatically suppresses invalid email addresses.
Who This Service is Most Suitable For
SMTP.com is best suited for medium to large businesses with high email volumes. It’s particularly appropriate for companies prioritizing delivery speed and needing robust tracking capabilities and a flexible API. If you’re sending at least 50,000 emails per month and require enterprise-grade features, SMTP.com could be a good fit.
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What to Look Out for When Choosing a Mailgun Alternative
Choosing an Email Service Provider That’s a Breeze to Use
User-friendliness is crucial when picking an email service provider. When sending cold emails, you don’t want to deal with a complicated or clunky interface. It’s also essential to consider the process of integrating the provider with your existing systems. Look for email service providers with:
Intuitive dashboards
Easy email setup processes
A variety of email templates to choose from
Also, check that the platform integrates smoothly with your current sales and marketing tools to make your cold email outreach as efficient as possible.
Finding a Cold Email Provider with Easy Integration Options
Finding a service that integrates easily with your current tools and other email applications will make your transition to a new email provider more manageable. If you’re sending cold emails, you likely have an existing method for reaching out to leads and tracking engagement. Switching to a more reliable email service provider will help ensure your future email deliverability.
If the new platform doesn’t integrate with your existing systems, it could cause delays or disrupt your processes. Look for transactional email services that integrate with popular applications, such as:
CRMs
Marketing automation tools
Help desk software
You should also check if the provider has open APIs for custom integrations.
High Deliverability Rates Are a Must
When it comes to cold emailing, deliverability is everything. If your emails don’t reach your recipients, they can’t engage with your offers, and you’ll miss out on potential conversions. That’s why finding an email service provider with high deliverability rates is crucial.
According to recent statistics, the average deliverability rate across all industries is 77%. Cold emails are often less trustworthy and can have lower rates. Picking a reliable email service can help improve your odds.
Stability and Speed Should Be Top Priorities
In addition to high deliverability rates, you should ensure your email service provider has a stable infrastructure capable of sending your emails quickly. If you’re sending a high volume of cold emails, you’ll want to send them as soon as possible to avoid flagging your emails as spam.
If you choose a platform with an unstable infrastructure, your emails may be delayed, causing you to miss out on engagement opportunities. Look for email services with cloud-based infrastructures that can support a high volume of emails without crashing.
Pricing That Fits Your Budget
Investing in a new cold email service can be costly, especially if you’re a small business or startup. While you want to ensure you choose a reliable service, finding a provider with pricing that fits your budget is essential.
Look for competitive pricing, and be on the lookout for any additional fees for features you may want. It’s also wise to find a service that offers a free trial or a money-back guarantee so you can test the platform before committing to a purchase.
Detailed Analytics Will Help You Improve Your Campaigns
One primary benefit of using an email service provider is gaining access to detailed analytics that can help you improve your cold email outreach over time.
Look for a platform that can provide you with reports on the following metrics:
Opens Clicks
Unsubscribes
Bounces
Spam reports
Engagement over time
Tracking these metrics will help you understand how your audience is responding to your emails so you can make changes to your:
Copy
Design
Offers
Scalability Will Accommodate Your Growing Needs
Increase your outreach efforts as you improve your cold email campaigns and see results. Choosing a scalable email service provider will ensure you can send more emails without encountering any roadblocks. This will allow you to continue improving your processes and reaching more leads to grow your business.
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Start Buying Domains Now and Setup Your Email Infrastructure Today
At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate.
We provide:
Microsoft-backed deliverability
Dedicated IP addresses
Automated technical setup
It scales its cold email outreach efforts efficiently:
Agencies
Recruiters
SDRs
Key Benefits Of Using Inframail For Cold Email Infrastructure
Main benefits of using our service:
Automated SPF, DKIM, and DMARC setup
Dedicated email servers for each user
16-hour priority support daily
Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects
InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs whether:
You're an agency looking to scale outreach
A recruiter connecting with candidates
SDR driving sales
Start buying domains now and set up your email infrastructure today with our email infrastructure tool.
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© Inframail LLC. 2023
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New York, New York 10003-1502
© Inframail LLC. 2023
228 Park Ave S.
PMB 166934
New York, New York 10003-1502
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