Top 20+ Amazon SES Alternatives for Better Email Deliverability

Top 20+ Amazon SES Alternatives for Better Email Deliverability

Top 20+ Amazon SES Alternatives for Better Email Deliverability

Nov 22, 2024

team working together - Amazon SES Alternatives

When you’re sending cold emails, you want to ensure they land in the right place—the recipient’s inbox. To do that, you need a reliable email infrastructure to help you boost your deliverability rates. Amazon SES is a great option, but it’s not for everyone. Maybe you’re facing restrictions limiting your ability to send emails, or maybe you want a more user-friendly solution offering advanced features like detailed analytics and tracking. Whatever the case, there are plenty of Amazon SES alternatives on the market. In this article, we’ll explore the top options, helping you find the perfect Amazon SES alternative to achieve reliable cold email deliverability, advanced features, and seamless integration tailored to your business needs.

One of the best ways to get started on your search for the best Amazon SES alternatives that suit your specific needs is by exploring Inframail’s solution for email infrastructure. Inframail helps businesses achieve reliable email deliverability and improve their cold email performance by providing an easy-to-use platform that integrates with your existing tools and offers advanced features to help you optimize your email campaigns. 

Table of Contents

What is Amazon SES and Why Consider Alternatives

Amazon SES - Amazon SES Alternatives

Amazon Simple Email Service (SES) is an email-sending service that can be seamlessly integrated into your applications to send marketing, bulk, and transactional emails. As an AWS product, it offers cloud-based email solutions that help you communicate better with your customers. Using Amazon SES, you can send emails to your customers and receive replies to those emails. With its affordable price and robust features, Amazon SES is a popular choice among online businesses looking to boost their email deliverability. 

Why Use Amazon SES? 

Amazon SES is a solid choice if you’re looking for an email service to send transactional emails. It boasts high deliverability rates, meaning your emails are more likely to land in your customers’ inboxes than in the spam folder. This is especially important for transactional emails, as these communications must reach your customers promptly. Amazon SES helps ensure your emails get delivered on time. It also offers easy integration with the rest of Amazon’s infrastructure, making it an appealing option for existing Amazon users. 

The Pros and Cons of Amazon SES 

While Amazon SES has merits, exploring alternatives can provide unique features, enhanced usability, and specialized functionalities. The pros and cons of Amazon SES are as follows: 

Pros 

The following are some of the main benefits of using Amazon SES: 

ISP Standard Compliance

Amazon SES filters content to meet ISP standards, ensuring deliverability and flagging content for correction. 

Reputation Dashboard 

Track bounce rates and feedback loops with Amazon SES's reputation dashboard, taking proactive steps to maintain sender reputation. 

Dedicated IPs 

A managed dedicated IP address with Amazon SES automatically sets up and manages dedicated IP addresses on your behalf, providing an easy and fast way to start using them. 

Control Over Email Acceptance

Have full control to accept or reject emails based on the sender's email address, IP address, or domain.

Unsurprisingly, nearly 157,000 businesses have embraced Amazon SES as their preferred email service provider. 

Cons 

Yet, Amazon SES has its own set of drawbacks that should be noted as well: 

Initial complexity 

Setting up Amazon SES may require assistance from developers, as its initial process is more complicated than that of other ready-to-use email services.

Limited features

The lack of core features such as list management makes Amazon SES difficult to set up for non-web developers. 

Absence of A/B testing

Unlike many other email marketing services, Amazon SES does not offer A/B testing, which could be a limitation for businesses that rely on this feature. 

Desktop-Only Availability

Amazon SES is available only through desktops, lacking a dedicated mobile app version. 

Integration Constraints with Third-Party Platforms

Every product has its limitations, and despite its strengths in terms of transactional emails, there are circumstances where AWS SES may need to align better with your company's needs. Other email providers might be a better choice if any of these cases are a deal breaker. 

When to Consider Alternatives to Amazon SES 

While Amazon SES serves various industries and fields, there are situations where alternative solutions may be more suitable: 

Advanced Email Marketing 

Businesses requiring advanced email marketing features like: 

  • Segmentation

  • Automation

  • Analytics 

You should look to alternative email service providers that cater to those needs. 

A/B Testing

If A/B testing is a critical component of your email marketing strategy, exploring alternative providers that offer this feature can be beneficial. 

Simplified Integration 

Alternative email services may provide out-of-the-box integrations that better meet the requirements of organizations seeking seamless integration with specific platforms or existing workflows. 

Industry-specific solutions

Certain industries or fields may benefit from transactional email services tailored to their unique needs and compliance requirements, such as: 

  • E-commerce

  • Hospitality

  • Healthcare

Tailored Solutions for Marketing Campaigns

Amazon SES may not be the best fit for your company's needs in certain situations. That's when exploring leaner and more specialized solutions like Mailer To Go becomes necessary. 

Inframail

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20+ Best Amazon SES Alternatives

1. Inframail 

Inframail - Amazon SES Alternatives

Inframail is changing the game for cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide: 

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical 

It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and setup your email infrastructure today with our email infrastructure tool.

2. SMTP2GO 

SMTP2GO - Amazon SES Alternatives

SMTP2GO is a bona fide cloud SMTP service provider. It specializes in bulk email sending with high deliverability rates. SMTP2GO works hard to protect sender reputation. It authenticates email addresses and checks blocklists to keep bounce rates low. It also helps you avoid sending to blacklisted or ‘spam trap’ email addresses. Doing either will quickly see you flagged as a ‘spammy’ sender. 

After you hit Send, you get activity reports for every email. This helps you track deliverability and outcomes in fine detail. 

Pros 

  • Excellent deliverability

  • Automated spam detection and monitoring

  • Testing for 40 email clients

  • Event reporting for every email sent

Cons 

  • No option to create emails or manage email campaigns. 

  • SMTP2GO pricing starts at $15 a month for 40,000 emails. 

  • There is a free plan with 1,000 emails per month.

3. Brevo

Brevo - Amazon SES Alternatives

Brevo is an email marketing and CRM platform. But it includes an SMTP relay for transactional emails. This gives it one big advantage over Amazon SES. You can: 

  • Write

  • Design

  • Send HTML emails 

Using Brevo’s Automation Templates to Save Time

There are 40+ email templates to choose from. And a user-friendly drag-and-drop editor to customize designs. Another big plus of Brevo is that you can automate email sending. This is an option for both marketing campaigns and transactional emails. There’s a simple workflow editor to build automated sequences. And automation templates to speed up the process. Brevo walks you through the SMTP server configuration very clearly. You can also use an API to connect your website directly to the server. 

Key Advantages of Brevo for Email Marketing

Pros 

  • Design and send HTML emails from 1 tool

  • Full suite of email marketing tools

  • Automate sending of marketing and transactional emails

  • Send up to 300 emails a day for free

Cons 

  • Higher per-email cost but worth it with all the tools you get. 

  • Brevo pricing starts at $9 a month for 5k emails. 

  • It has a free plan that lets you send 300 emails a day.

4. MailerSend

MailerSend - Amazon SES Alternatives

MailerSend is a transactional email service provider from the makers of Mailerlite. It specializes in: 

  • Sending receipts

  • Password resets

  • Order and shipping confirmations

MailerSend supports bulk sending for businesses of all sizes. Its SMTP relay comes with a plug-and-play option for WordPress websites. This offers easier integration than using its API. For agencies, MailerSend lets you run multiple domains on the same account. You can choose a dedicated IP address for greater control. 

How MailerSend's Email Verification Tool Protects Your Sender Reputation

A stand-out feature of MailerSend is that you can also design HTML emails within the platform. Email design is often overlooked for transactional emails. But MailerSend features a drag-and-drop email builder and editor. You can choose from pre-made templates to kick-start your designs. All templates support dynamic content so you can personalize every email. MailerSend has recently added an email verification tool. You can upload email lists as CSV files and MailerSend checks if they are in use and genuine. This avoids damaging your sender reputation by risking high bounce rates and looking for an email service provider for your small business? Read our full Mailerlite review to learn more about its features, costs, pros, and cons. 

Is MailerSend Right for Your Business? Pros and Cons to Consider

Pros 

  • Drag-and-drop editor for easy transactional email design

  • Dynamic templates for personalization

  • Bulk email list verification

  • Low-cost team accounts

Cons 

  • No option to automate email sending. 

  • MailerSend prices start at $24 a month for 50,000 emails. 

  • This also includes 100 email verifications. 

  • There is a free plan that lets you send 3,000 emails a month.

5. Moosend 

Moosend - Amazon SES Alternatives

Moosend is best known as an email marketing service. It also offers a cloud-based SMTP service for high-volume sending. Moosend has a reputation for being a great value platform for small businesses. 

Value Proposition: Balancing Cost and Features

There are two ways to compare it to Amazon SES cost-wise. All Moosend plans let you send unlimited emails. Starting at just $9 a month, Moosend wins hands down on per-email pricing. Moosend limits the number of contacts you can have, starting at 500. Amazon SES doesn’t. So you have to determine the best value for your business. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Highlighting Moosend’s automation capabilities for transactional and promotional emails:

  • Moosend lets you send promotional and transactional emails from the same place. 

  • It’s easy to design quality HTML emails. 

  • It has excellent automation options to save time. 

  • E-commerce businesses can connect Moosend directly to their web store. 

  • Site tracking lets you fire off automated, personalized emails based on what visitors do on your site. 

  • There’s an AI tool that makes targeted product recommendations. You can also drop product listings straight into emails. 

Moosend: A Cost-Effective Email Marketing Tool with a Few Caveats

Pros 

  • Handles all your email needs from one platform

  • Low cost with no email sending limits

  • Easy email automation and personalization

  • Send promotional and transactional emails from your ecommerce store. 

Cons 

  • A free plan would be the icing on the cake. 

  • Sign up to Moosend and get a 30-day free trial. 

  • Pricing starts at $9/month for 500 contacts, unlimited emails, and all features included.

6. SMTP.com

SMTP - Amazon SES Alternatives

SMTP.com is a bulk email delivery platform that goes big on the bulk. Its custom service for high-volume senders starts at a minimum of 250 million monthly emails. It also has a flexible range of plans, building up from 50,000 emails a month. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Like most services on this list, SMTP.com combines a cloud SMTP relay with an API. For developers, it promises simple and fast integration. Migration templates make switching to SMTP.com from another relay or API easy. Another big thing in SMTP.com’s favour is its deliverability features. Its Reputation Defender is a powerful validation tool. It automatically scans for ‘bad’ emails in your list in real time. Or as SMTP.com puts it, “actively catches bounces before they happen.” It’s a clever tool, taking the weight of list hygiene and sender reputation off businesses. If you want all your sending needs taken care of, SMTP.com also offers a fully managed sending service. 

High Entry Point: Evaluating SMTP.com's Pricing for Smaller Businesses

Pros 

  • Designed for high-volume scalable sending

  • Automated list hygiene and sender reputation management

  • Exceptional deliverability rates

  • Easy API integration

Cons 

  • As clever as the Reputation Defender tool is, it’s a paid-for add-on. 

  • And SMTP.com’s plans aren’t the cheapest to begin with. 

  • Essential plans start at $25 a month for 50,000 emails. 

  • All plans from Starter up come with a dedicated IP. 

  • There is no free plan or trial.

7. ActiveCampaign Postmark 

ActiveCamapign - Amazon SES Alternatives

The transactional email service Postmark was bought by ActiveCampaign in 2022. ActiveCampaign is an email marketing and CRM platform. Postmark is the transactional email offer. When you add the transactional email ‘app’ in ActiveCampaign, you connect to Postmark. Becoming part of the ActiveCampaign family has expanded Postmark’s offer. To quote the site, “Postmark is no longer just for transactional email only.” It’s very much positioned for email marketing, too. You couldn’t send promotional emails through Postmark. And you can also use it as a mailbox for inbound emails.

The Postmark-ActiveCampaign Integration for Marketing Emails

ActiveCampaign postmark message streams. This has also led to a switch in Postmark’s email infrastructure. Postmark offers the usual SMTP relay and email API. But it has distinct ‘messaging streams’ for inbound, transactional and marketing email. You can create different streams for yourself. The idea is to protect sender's reputation across the different ways you use email. If marketing emails get flagged as spam, it won’t affect transactional emails. And vice versa. Postmark comes with templates for transactional emails. So, unlike Amazon SES, you don’t have to think about running another platform to create your own emails. If you want email marketing, there’s a direct connection to ActiveCampaign. Postmark also offers much better customer support than Amazon SES. The support team is available on phone and live chat. 

How Postmark Stands Against Competitors

Pros 

  • Protected ‘streams’ for sending marketing and transactional emails

  • Direct integration with ActiveCampaign for email marketing

  • Transactional email templates

  • Telephone and live chat support

Cons 

  • Doesn’t have any list of cleaning tools

  • Postmark pricing starts at $15 a month for 10,000 emails

  • Dedicated IPs are available as a paid-for extra above 300,000 emails a month. 

  • There’s a free trial that lets you send 100 emails.

8. Google

Google is not only the world’s biggest search engine. Gmail is also the world’s largest email client. It offers a full range of email services, including free personal webmail. And near-identical, though paid-for, business email. Gmail isn’t purpose-built for bulk email sending the way Amazon SES is. But you can still do it. It has its own SMTP relay and API. Or if you don’t fancy setting either of these up, you can just use Multi-Send Mode in your normal Gmail Compose screen. 

Personal vs. Enterprise Gmail: Which Is Right for You?

Gmail automatically personalizes the greeting to every contact you send to. Both of these bulk-sending options are included with Google Workspace subscriptions. So for personal use, they are completely free. The catch? ‘Bulk’ in Gmail is not all that bulk. As an email client, Google is very cautious about its sender reputation. So, it imposes strict sending limits on public accounts. The trade-off is that Gmail’s deliverability is very high. Multi-sending is limited to 1,500 recipients per day. Which, over a month, works out as a generous sending limit. With the SMTP relay and API, you are restricted to just 100 recipients per message. And 10,000 recipients per day (so you could send 100 messages to 100 different people daily). These fall short of the open-ended sending limits of Amazon SES. You can scrap these limitations with a Gmail Enterprise account if you need to. This gives you a unique domain so you’re in charge of your sender reputation. 

Google as an Email Marketing Tool: A Double-Edged Sword

Pros 

  • Free with Google Workspace accounts

  • Multiple bulk sending options available for Gmail users

  • High deliverability

  • Automatic personalization

Cons 

Low send limits

9. Mailgun

MailGun - Amazon SES Alternatives

Mailgun is a transactional email service for developers. Like Amazon SES, it combines an SMTP relay service with an email API. This means you can plug email-sending into any platform you like. Mailgun doesn’t try to compete with Amazon SES on price. It works out as a minimum of 7 times more expensive for every email you send. Instead, Mailgun focuses on delivering a much more complete all-round service. 

Sender Reputation Management: How Mailgun and Amazon SES Stack Up

Amazon SES is pretty easy to integrate with websites on AWS (Amazon Web Services). But Mailgun makes a point of making its API hassle-free to connect to any platform. It offers multiple REST APIs for different environments, frameworks and programming languages. And detailed, user-friendly documentation for each. Plus, it offers 24/7 support. You’re more or less left on your own with a service the size of Amazon SES. Mailgun matches Amazon SES on: 

  • Sender reputation management

  • Deliverability

  • Testing tools

Why Email Verification Is Crucial for Your Email Marketing Strategy

Where it goes one better is with send time optimization and email verification. If you’re looking for a standalone tool for email validation, check out our review of the best email verification tools. An AI tool also identifies when contacts are ‘in’ their inbox, automatically sending emails at that time. You can check your email list to sift out defunct or fake addresses. Mailgun also scores a win with how it handles multiple domains. If you are an agency setting up separate domains for your clients, they are treated as separate. A dip in sender reputation on one will not affect deliverability in another. Amazon SES lumps multiple domains on the same account together. 

The Pros and Cons of Mailgun Pricing: What You Get for Your Money

Pros 

  • Great option for agencies running multiple email domains for clients

  • High levels of support for developers

  • Email verification

Cons 

  • On the expensive side, especially for small businesses

  • Mailgun pricing starts at $35 a month for 50,000 emails

  • A dedicated IP costs an extra $50 a month

  • There’s no free plan, but you do get a one-month free trial with a 5,000-email limit.

10. SendGrid

SendGrid - Amazon SES Alternatives

SendGrid is a business email service with a: 

  • Cloud SMTP relay

  • Email API

  • Email marketing tools

Scaling Your Email Campaigns with SendGrid’s Volume Management Tools

You can run promotional email campaigns and transactional emails in one place. And high sending volumes aren’t an issue. Deliverability is a big strength of SendGrid. It claims to send over 100 billion emails every month. All new accounts go through a process called IP warmup. This limits and then gradually increases send volumes according to a fixed schedule. This gives ISPs and email clients time to ‘get used’ to your IP sending large volumes and not flag you as spam right away. 

The Role of IP and Domain Authentication in SendGrid’s Deliverability

SendGrid analytics geographic data. Beyond that, your IP address configuration is optimized according to monthly send volumes. SendGrid authenticates domains and IP addresses using: 

  • SPF

  • DKIM 

  • Reverse DNS

It provides in-depth reporting to help maintain a positive sender reputation. This includes blacklist monitoring. You can also validate emails before you hit send to lower bounce rates. 

Looking Beyond SendGrid for Advanced Email Marketing Tools

SendGrid is a better bulk email-sending platform than an email marketing tool. It does a decent job of running email campaigns. There are responsive templates to choose from. And a simple-to-use editor. You can set up simple automations to save time. But SendGrid’s email marketing tools don’t have the range and sophistication of, say, Brevo or Moosend. If you’re looking for an alternative with better email marketing features, check out the best SendGrid alternatives here. 

The Pros and Cons of Using SendGrid for Both Transactional and Marketing Emails

Pros 

  • Excellent deliverability

  • Offers transactional emails and email marketing in a single platform

  • Email validation API

  • In-depth email analytics

Cons 

  • Sendgrid’s email marketing options are useful but a little basic

  • SendGrid pricing starts at $19.95 a month for up to 50,000 emails. 

  • Pro plans come with a dedicated IP included. 

  • There is a free forever plan with 100 emails per day.

11. Elastic Email 

ElasticEmail - Amazon SES Alternatives

Elastic Email is an email marketing and delivery service offered as separate services. The bulk-sending option is an API.

Maximizing Email Engagement with Elastic Email’s Reporting Tools

Key features:

  • It includes a range of deliverability features, including email verification. 

  • You also get standard SPF and DKIM validation. 

  • You also get extra deliverability features like IP warm-up if you purchase a private domain. 

  • Backing up these deliverability tools, Elastic Email offers in-depth analytics

  • Reporting covers the usual status checks like: 

    • Delivered

    • Opened

    • Clicked

    • Unsubscribed

  • You also get insights about why contacts unsubscribe. 

Maximizing Email Automation: How Send Time Optimization Boosts Engagement

For email marketing:

  • A drag-and-drop email builder with pre-made templates. 

  • Campaign automation, including send time optimization. 

  • Landing pages and forms. 

  • Personalization, contact segmentation and dynamic content. 

The only shame is that these aren’t available as a single bundle. You have to pay for the email marketing tools and transactional emails separately. But you get the email builder and templates with an Email API account. So you can build good-looking transactional emails that fit with your brand identity. 

Elastic Email: A Versatile Email Solution with Some Limitations

Pros 

  • Advanced features for reliable email delivery

  • In-depth analytics

  • Drag-and-drop builder for transactional emails

  • Email marketing tools

Cons 

  • SMTP relay API and email marketing are available as separate plans only. 

  • The Elastic Email API plan starts at $9 a month 

  • For 10,000 emails

  • The email marketing plan also starts at $9. 

  • You can send up to 60,000 emails a month to 2000 contacts. 

  • Both have a free version limited to 100 emails a month. If you send 100M+ emails per month, you can get a custom plan.

12. Mailchimp Transactional 

MailChimp - Amazon SES Alternatives

Mailchimp Transactional might be a good SES alternative for your transactional emails if you are either: 

  • An existing Mailchimp customer 

  • Planning on becoming one

That’s because Mandrill used to be a standalone service, but it now only exists as a paid add-on for existing Mailchimp users. 

Mailchimp and Mandrill: A Powerful Duo with Some Drawbacks

Pros 

  • One-stop shop: The Mailchimp plus Mandrill combo gives you a well-integrated package if you need it all

    • Email

    • Marketing

    • Automations

  • Strong analytics: Mailchimp offers robust analytics that include: 

    • Customizable options

    • Pre-built dashboards

    • An export API

Cons

  • Lack of product focus: Mailchimp’s main focus is likely on email marketing automation. Being an add-on, Mandrill might not be getting the same amount of love. 

  • Cost: Both Mailchimp and Mandrill are expensive (especially compared to Amazon SES). And yes, you’ll have to pay for both. 

Mandrill's Pricing: A Trade-off Between Flexibility and Cost

Pricing 

Bulk emails are sold in blocks of 25k emails, and the cost per block varies depending on the total monthly email volume you want to buy. This cost is in addition to a Mailchimp monthly plan, so make sure to combine the two for the most accurate picture of your email-sending costs:

  • Send 10,000 emails? 

    • $20 (+the price of your regular Mailchimp subscription) 

  • Send 300,000 emails? 

    • $240 (+the price of your regular Mailchimp subscription); 

  • Send 1 million emails? 

    • $720 (+the price of your regular Mailchimp subscription).

13. MessageBird Email (formerly SparkPost)  

MessageBird - Amazon SES Alternatives

The brand formerly known as SparkPost, MessageBird Email, claims to deliver 40% of all commercial emails worldwide, with over 4.5 trillion annual sends. This number is far too large for us to comprehend or compare ourselves to, so we’ll just say it: it sounds like an impressive amount of emails! 

MessageBird goes well beyond email delivery, with: 

  • Enterprise-level analytics

  • Competitive intelligence features

  • A focus on high-volume commercial sending

In that sense, it’s similar to SendGrid, which we covered above. If you run an enterprise business and/or work in a highly regulated industry, it’s likely to be a solid partner for your needs. 

MessageBird: A Reliable and Feature-Rich Communication Platform

Pros 

  • 99.99% uptime guaranteed by SLA. 

  • Detailed developer docs: the comprehensive documentation help users and customers navigate MessageBird’s complex features. 

  • Compliance and enterprise support: Businesses in industries with specific security and compliance regulations (e.g., finance, or health) will find what they need in MessageBird, but what’s a pro for one company may be a con for another. 

Evaluating MessageBird's Pricing for Different Email Volumes

Pricing

MessageBird offers three service levels (Starter, Premier, and customized Enterprise plans) with different features, each covering different email volume levels. Here’s what MessageBird will charge for sending your emails: 

  • What does it cost to send 10,000 emails? 

    • $20/month (Starter); 

  • What does it cost to send 300,000 emails? 

    • $205/month (Premier plan + overage fees); 

  • What does it cost to send 1M emails? 

    • $525/month (Premier).

14. UniOne

UniOne - Amazon SES Alternatives

UniOne is one of the most optimal Amazon SES alternatives for businesses. It offers the perfect blend of: 

  • Affordability

  • Security

  • Reliability

  • Speed for your customer emails

UniOne: A Reliable Solution for Automated Email Delivery

UniOne lets you send automated transactional or marketing emails without stress. You just need to integrate your website or app once using Web API or SMTP connection. The service boasts a 99.8% deliverability rate and stellar email delivery speed. A dedicated IP address may be purchased separately if you need one for your brand. The support team is available 24/7 to lend a helping hand to your email needs. 

UniOne: A User-Friendly Platform with Robust Technical Support

UniOne offers a clear, intuitive dashboard that any non-specialist can navigate. You can: 

  • Quickly sift through different features

  • Checking your email statistics

  • Delivery rates

  • Click-throughs

  • More in real-time

The platform has detailed technical documentation to help you understand every aspect of using it to send emails. 

UniOne's Competitive Pricing: A Value Proposition for Businesses

Prices start from $6 monthly for 10,000 emails, and you can pay an extra 0.75 for every additional 1,000 emails. With UniOne, you can pay $850 monthly for 3 million emails, which is quite a bargain. A dedicated IP address costs $20 for the initial setup plus a recurring $40 monthly fee. Most other Amazon SES alternatives charge above $50 monthly for the same service.

15. Bird (formerly SparkPost)

Bird - Amazon SES Alternatives

Bird is another Amazon SES alternative for sending emails to global customers. It provides APIs that let brands reliably send voluminous emails. This platform claims its infrastructure handles up to 500 million messages per hour with less than 2 seconds of delivery time. 

Bird: A Powerful Tool for Efficient Email Marketing

Users can access detailed analytics on their customer emails, helping them know when to adjust to improve customer experience. Your Bird dashboard shows 42 real-time metrics about your emails. You can set up Bird and send emails within 10 minutes– that’s how easy the interface is to navigate. 

Bird's Pricing: Balancing Flexibility and Cost

Bird's monthly pricing starts from $45 for 3,000 contacts and 30,000 emails. The final price depends on your mailing list’s size and email frequency. Of course, you can contact Bird’s sales team to negotiate a custom plan with unlimited contacts and emails.

16. ZeptoMail

ZeptoMail - Amazon SES Alternatives

The transactional email service from Zoho, ZeptoMail specializes in fast delivery and inbox placement for application emails. It efficiently communicates important transactional-related information to customers. 

ZeptoMail's Unique Features for Optimized Email Delivery

ZeptoMail offers a range of unique features and services that enhance its value as an Amazon SES alternative. One notable feature is: 

  • Its ability to create and boost email reputation, ensuring your emails have a higher chance of reaching the recipients' inboxes. 

  • With email tracking, ZeptoMail provides valuable insights into email performance, enabling you to monitor bounce, open, and click rates effectively. 

  • The ZeptoMail API integration further facilitates tracking and monitoring, empowering you to optimize your email campaigns and deliver outstanding results. 

ZeptoMail: A Specialized Solution for Transactional Email

Pros 

  • Maintains a strong sender reputation

  • Offers separate email streams, email templates, and email tracking

  • Provides WordPress plugin and file cache

  • Offers email templates for common types of transactional emails. 

Cons 

  • Focuses solely on secure and dedicated transactional email services

  • Challenges reported in importing data from different apps

  • Lack of essential features such as scheduled delivery and rules engine

  • Doesn't support bulk email sending. 

Despite not offering some key marketing tools, ZeptoMail excels in its core offering, ensuring high deliverability and keeping a positive reputation among senders.

17. Mailjet 

Mailjet - Amazon SES Alternatives

Mailjet is concerned with both marketing and transactional emails, with an emphasis on collaboration. It includes a real-time collaborative email editor that belongs to team members' email drafts and aggregates their inputs. In addition, the Mailjet API support, which is enriched with advanced segmentation and personalization features, is also one of its best features. 

Mailjet: A Versatile Email Marketing Tool with Areas for Growth

By factoring in pricing plans that apply to SMEs and large-scale organizations, it will be in a position to serve the needs of all. Mailjet’s strongest point is the interactive interface and inter-working tools available. Yet, to some extent, there is a gap between its analytics and reporting functions compared to other providers. 

Mailjet: A Feature-Rich Email Marketing Solution with Competitive Pricing

Top Features: 

  • Email API

  • SMTP Relay

  • Marketing Automation

  • Real-time Analytics

  • A/B Testing

  • Drag-and-Drop Email Editor

  • Contact Segmentation

Pricing 

  • Free:

    • $0

  • Essential:

    • Starts from $15/month

  • Premium:

    • Starts from $25/month

  • Custom:

    • Custom

18. SendPulse 

SendPulse - Amazon SES Alternatives

SendPulse is a multi-channel marketing platform that specializes in email service alongside other communication channels like: 

  • SMS

  • Web push notifications

  • Chatbot

SendPulse: A Versatile Email Marketing Platform for Enhanced Customer Engagement

Its versatility makes it an attractive alternative for businesses looking to centralize their communication efforts. For email services, SendPulse provides a user-friendly platform with a robust set of features. Its drag-and-drop editor, numerous templates, and image library make email creation straightforward. 

Advanced features like: 

  • Segmentation

  • Personalization

  • A/B testing

  • Detailed analytics 

It helps tailor your emails for the best results. One of SendPulse unique features is its AI platform, which predicts the best time to send emails to your subscribers, thus maximizing open rates. Combined with automated email sequences, this can significantly boost your email marketing effectiveness.

19. OneSignal Email  

Onesignal - Amazon SES Alternatives

OneSignal Email offers a unique blend of email marketing and push notifications. It is a great choice for businesses looking for a multi-channel communication platform to engage their users. OneSignal Email provides a user-friendly platform for crafting emails. It makes email creation a breeze because of this elements: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Rich media support 

OneSignal: A Comprehensive Platform for Email and Push Notification Marketing

Enabling you to tailor your emails to your audience, this platform supports: 

  • Segmentation

  • Personalization

  • Automated email sequences

OneSignal stands out with its push notification features. You can easily convert email subscribers to push notification subscribers and vice versa. This multi-channel approach ensures you can reach your audience in the most effective way possible. OneSignal provides real-time analytics to track and optimize your email and push notification campaigns.

20. ReachMail

ReachMail - Amazon SES Alternatives

ReachMail is a versatile email marketing solution catering to businesses of all sizes. It is designed to help companies to mass email marketing campaigns, all while tracking the results in real time: 

  • Create

  • Schedule

  • Send 

ReachMail: A Comprehensive Email Marketing Solution for Businesses of All Sizes

ReachMail key selling point is its intuitive interface and robust feature set, which includes a: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Advanced list management and more

The service supports A/B testing and provides detailed analytics to help improve the effectiveness of your campaigns. ReachMail provides excellent deliverability rates, thanks to its adherence to best industry practices and strong relationships with ISPs. With 24/7 customer support and powerful features, ReachMail is a reliable and user-friendly email service.

21. Netcore Email API (formerly Pepipost)

Netcore - Amazon SES Alternatives

Netcore Email API, previously known as Pepipost, is a renowned platform for sending transactional emails in real-time. It caters to: 

  • Startups

  • SMEs

  • Large enterprises

It provides reliable email delivery with a clean and user-friendly interface. 

Netcore Email API: A Powerful Tool for Efficient Email Delivery

Netcore Email API excels with its features including: 

  • Real-time reports

  • Webhooks for event tracking

  • Sub-user management

It also supports SMTP and API integration, providing flexibility depending on your business needs. 

Netcore Email API: A Comprehensive Solution for Reliable Email Delivery

What sets Netcore Email API apart is its ‘Email Health Report‘which presents insights into email performance and spam issues. It also offers 24/7 chat support, making it easy for users to resolve problems promptly. As an added advantage, Netcore Email API provides AI-powered email delivery, utilizing machine learning algorithms to improve email open rates. These features and competitive pricing make Netcore Email API an excellent choice as an alternative to Amazon SES.

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6 Factors for Choosing a Suitable Amazon Ses Alternative

woman showing best tools - Amazon SES Alternatives

1. Key Features of Your Amazon SES Alternative

Before selecting an alternative to Amazon SES, assess its feature set. What tools does it have for sending bulk cold emails? For instance, to send automated emails, look for a platform that supports templates to make the process easier. A/B testing tools can also be useful for optimizing your cold email campaigns. Check the platform’s sending limits. If you want to send large emails, you’ll need to ensure the service can accommodate your goals. Look at the platform’s IP address offerings. A dedicated IP address can help improve your sending reputation, so check if this is available.  

2. Unpacking the Reliability of Your Email Service

You need a cold email service that you can rely on. Your email service guarantees speedy delivery and has a great: 

  • Uptime

  • Excellent deliverability rates

  • Robust infrastructure. 

Avoiding Email Delivery Pitfalls: Choosing the Right Amazon SES Alternative

An unreliable email service can cause many problems. Customers might not see their emails delivered and end up needing clarification. Emails could arrive slowly, frustrating your addressees. There’s no trade-off for reliability when choosing an Amazon SES alternative. You can check existing reviews to evaluate the reliability of an email service. If many customers complain about the platform’s dependability, it’s a signal to look at other alternatives.  

3. Pricing for Your Email Tool

Pricing is critical when choosing an Amazon SES alternative. You should choose something you can afford in the long term to avoid problems. Most email service providers showcase prices on their website, so it shouldn’t be difficult to estimate what you’ll pay based on your usage. The final cost usually depends on your chosen features and email volume. Consider your usage level and calculate what you can afford to pay for an email service. Look at platforms that fit within your budget to avoid any future issues.  

4. Scalability and Growth of Your Email Service  

Every business strives for growth, and your email service should be able to accommodate this need. It should handle increasing email volumes without sacrificing quality and performance. If you’re a high-growth company, look for an email service that simplifies your plan and increases sending limits. It should have a robust infrastructure to handle your growing demands. A scalable Amazon SES alternative should keep customers happy as their email list grows.  

5. User-Friendliness of Your Email Service

An ideal email service should have an intuitive interface that is easy to navigate. Sending emails to customers is already tricky enough. You don’t need an email service that complicates things further with its interface. The interface should be responsive and intuitive, with features neatly arranged across the dashboard. You should be able to find relevant features anytime, and getting familiar with the platform's interface shouldn’t take too much time and effort.  

6. Third-Party Integrations for Your Email Tool

Your email service should have third-party integrations to provide extra functionality. For example, you could connect it to your e-commerce software to send automated messages based on customer actions or to an external CRM to manage customer relationships via email. Any worthwhile Amazon SES alternative should have an extensive library of third-party integrations for users.  

Inframail

Start Buying Domains Now and Setup Your Email Infrastructure Today

At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide:

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical setup 

 It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and set up your email infrastructure today with our email infrastructure tool.

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When you’re sending cold emails, you want to ensure they land in the right place—the recipient’s inbox. To do that, you need a reliable email infrastructure to help you boost your deliverability rates. Amazon SES is a great option, but it’s not for everyone. Maybe you’re facing restrictions limiting your ability to send emails, or maybe you want a more user-friendly solution offering advanced features like detailed analytics and tracking. Whatever the case, there are plenty of Amazon SES alternatives on the market. In this article, we’ll explore the top options, helping you find the perfect Amazon SES alternative to achieve reliable cold email deliverability, advanced features, and seamless integration tailored to your business needs.

One of the best ways to get started on your search for the best Amazon SES alternatives that suit your specific needs is by exploring Inframail’s solution for email infrastructure. Inframail helps businesses achieve reliable email deliverability and improve their cold email performance by providing an easy-to-use platform that integrates with your existing tools and offers advanced features to help you optimize your email campaigns. 

Table of Contents

What is Amazon SES and Why Consider Alternatives

Amazon SES - Amazon SES Alternatives

Amazon Simple Email Service (SES) is an email-sending service that can be seamlessly integrated into your applications to send marketing, bulk, and transactional emails. As an AWS product, it offers cloud-based email solutions that help you communicate better with your customers. Using Amazon SES, you can send emails to your customers and receive replies to those emails. With its affordable price and robust features, Amazon SES is a popular choice among online businesses looking to boost their email deliverability. 

Why Use Amazon SES? 

Amazon SES is a solid choice if you’re looking for an email service to send transactional emails. It boasts high deliverability rates, meaning your emails are more likely to land in your customers’ inboxes than in the spam folder. This is especially important for transactional emails, as these communications must reach your customers promptly. Amazon SES helps ensure your emails get delivered on time. It also offers easy integration with the rest of Amazon’s infrastructure, making it an appealing option for existing Amazon users. 

The Pros and Cons of Amazon SES 

While Amazon SES has merits, exploring alternatives can provide unique features, enhanced usability, and specialized functionalities. The pros and cons of Amazon SES are as follows: 

Pros 

The following are some of the main benefits of using Amazon SES: 

ISP Standard Compliance

Amazon SES filters content to meet ISP standards, ensuring deliverability and flagging content for correction. 

Reputation Dashboard 

Track bounce rates and feedback loops with Amazon SES's reputation dashboard, taking proactive steps to maintain sender reputation. 

Dedicated IPs 

A managed dedicated IP address with Amazon SES automatically sets up and manages dedicated IP addresses on your behalf, providing an easy and fast way to start using them. 

Control Over Email Acceptance

Have full control to accept or reject emails based on the sender's email address, IP address, or domain.

Unsurprisingly, nearly 157,000 businesses have embraced Amazon SES as their preferred email service provider. 

Cons 

Yet, Amazon SES has its own set of drawbacks that should be noted as well: 

Initial complexity 

Setting up Amazon SES may require assistance from developers, as its initial process is more complicated than that of other ready-to-use email services.

Limited features

The lack of core features such as list management makes Amazon SES difficult to set up for non-web developers. 

Absence of A/B testing

Unlike many other email marketing services, Amazon SES does not offer A/B testing, which could be a limitation for businesses that rely on this feature. 

Desktop-Only Availability

Amazon SES is available only through desktops, lacking a dedicated mobile app version. 

Integration Constraints with Third-Party Platforms

Every product has its limitations, and despite its strengths in terms of transactional emails, there are circumstances where AWS SES may need to align better with your company's needs. Other email providers might be a better choice if any of these cases are a deal breaker. 

When to Consider Alternatives to Amazon SES 

While Amazon SES serves various industries and fields, there are situations where alternative solutions may be more suitable: 

Advanced Email Marketing 

Businesses requiring advanced email marketing features like: 

  • Segmentation

  • Automation

  • Analytics 

You should look to alternative email service providers that cater to those needs. 

A/B Testing

If A/B testing is a critical component of your email marketing strategy, exploring alternative providers that offer this feature can be beneficial. 

Simplified Integration 

Alternative email services may provide out-of-the-box integrations that better meet the requirements of organizations seeking seamless integration with specific platforms or existing workflows. 

Industry-specific solutions

Certain industries or fields may benefit from transactional email services tailored to their unique needs and compliance requirements, such as: 

  • E-commerce

  • Hospitality

  • Healthcare

Tailored Solutions for Marketing Campaigns

Amazon SES may not be the best fit for your company's needs in certain situations. That's when exploring leaner and more specialized solutions like Mailer To Go becomes necessary. 

Inframail

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20+ Best Amazon SES Alternatives

1. Inframail 

Inframail - Amazon SES Alternatives

Inframail is changing the game for cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide: 

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical 

It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and setup your email infrastructure today with our email infrastructure tool.

2. SMTP2GO 

SMTP2GO - Amazon SES Alternatives

SMTP2GO is a bona fide cloud SMTP service provider. It specializes in bulk email sending with high deliverability rates. SMTP2GO works hard to protect sender reputation. It authenticates email addresses and checks blocklists to keep bounce rates low. It also helps you avoid sending to blacklisted or ‘spam trap’ email addresses. Doing either will quickly see you flagged as a ‘spammy’ sender. 

After you hit Send, you get activity reports for every email. This helps you track deliverability and outcomes in fine detail. 

Pros 

  • Excellent deliverability

  • Automated spam detection and monitoring

  • Testing for 40 email clients

  • Event reporting for every email sent

Cons 

  • No option to create emails or manage email campaigns. 

  • SMTP2GO pricing starts at $15 a month for 40,000 emails. 

  • There is a free plan with 1,000 emails per month.

3. Brevo

Brevo - Amazon SES Alternatives

Brevo is an email marketing and CRM platform. But it includes an SMTP relay for transactional emails. This gives it one big advantage over Amazon SES. You can: 

  • Write

  • Design

  • Send HTML emails 

Using Brevo’s Automation Templates to Save Time

There are 40+ email templates to choose from. And a user-friendly drag-and-drop editor to customize designs. Another big plus of Brevo is that you can automate email sending. This is an option for both marketing campaigns and transactional emails. There’s a simple workflow editor to build automated sequences. And automation templates to speed up the process. Brevo walks you through the SMTP server configuration very clearly. You can also use an API to connect your website directly to the server. 

Key Advantages of Brevo for Email Marketing

Pros 

  • Design and send HTML emails from 1 tool

  • Full suite of email marketing tools

  • Automate sending of marketing and transactional emails

  • Send up to 300 emails a day for free

Cons 

  • Higher per-email cost but worth it with all the tools you get. 

  • Brevo pricing starts at $9 a month for 5k emails. 

  • It has a free plan that lets you send 300 emails a day.

4. MailerSend

MailerSend - Amazon SES Alternatives

MailerSend is a transactional email service provider from the makers of Mailerlite. It specializes in: 

  • Sending receipts

  • Password resets

  • Order and shipping confirmations

MailerSend supports bulk sending for businesses of all sizes. Its SMTP relay comes with a plug-and-play option for WordPress websites. This offers easier integration than using its API. For agencies, MailerSend lets you run multiple domains on the same account. You can choose a dedicated IP address for greater control. 

How MailerSend's Email Verification Tool Protects Your Sender Reputation

A stand-out feature of MailerSend is that you can also design HTML emails within the platform. Email design is often overlooked for transactional emails. But MailerSend features a drag-and-drop email builder and editor. You can choose from pre-made templates to kick-start your designs. All templates support dynamic content so you can personalize every email. MailerSend has recently added an email verification tool. You can upload email lists as CSV files and MailerSend checks if they are in use and genuine. This avoids damaging your sender reputation by risking high bounce rates and looking for an email service provider for your small business? Read our full Mailerlite review to learn more about its features, costs, pros, and cons. 

Is MailerSend Right for Your Business? Pros and Cons to Consider

Pros 

  • Drag-and-drop editor for easy transactional email design

  • Dynamic templates for personalization

  • Bulk email list verification

  • Low-cost team accounts

Cons 

  • No option to automate email sending. 

  • MailerSend prices start at $24 a month for 50,000 emails. 

  • This also includes 100 email verifications. 

  • There is a free plan that lets you send 3,000 emails a month.

5. Moosend 

Moosend - Amazon SES Alternatives

Moosend is best known as an email marketing service. It also offers a cloud-based SMTP service for high-volume sending. Moosend has a reputation for being a great value platform for small businesses. 

Value Proposition: Balancing Cost and Features

There are two ways to compare it to Amazon SES cost-wise. All Moosend plans let you send unlimited emails. Starting at just $9 a month, Moosend wins hands down on per-email pricing. Moosend limits the number of contacts you can have, starting at 500. Amazon SES doesn’t. So you have to determine the best value for your business. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Highlighting Moosend’s automation capabilities for transactional and promotional emails:

  • Moosend lets you send promotional and transactional emails from the same place. 

  • It’s easy to design quality HTML emails. 

  • It has excellent automation options to save time. 

  • E-commerce businesses can connect Moosend directly to their web store. 

  • Site tracking lets you fire off automated, personalized emails based on what visitors do on your site. 

  • There’s an AI tool that makes targeted product recommendations. You can also drop product listings straight into emails. 

Moosend: A Cost-Effective Email Marketing Tool with a Few Caveats

Pros 

  • Handles all your email needs from one platform

  • Low cost with no email sending limits

  • Easy email automation and personalization

  • Send promotional and transactional emails from your ecommerce store. 

Cons 

  • A free plan would be the icing on the cake. 

  • Sign up to Moosend and get a 30-day free trial. 

  • Pricing starts at $9/month for 500 contacts, unlimited emails, and all features included.

6. SMTP.com

SMTP - Amazon SES Alternatives

SMTP.com is a bulk email delivery platform that goes big on the bulk. Its custom service for high-volume senders starts at a minimum of 250 million monthly emails. It also has a flexible range of plans, building up from 50,000 emails a month. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Like most services on this list, SMTP.com combines a cloud SMTP relay with an API. For developers, it promises simple and fast integration. Migration templates make switching to SMTP.com from another relay or API easy. Another big thing in SMTP.com’s favour is its deliverability features. Its Reputation Defender is a powerful validation tool. It automatically scans for ‘bad’ emails in your list in real time. Or as SMTP.com puts it, “actively catches bounces before they happen.” It’s a clever tool, taking the weight of list hygiene and sender reputation off businesses. If you want all your sending needs taken care of, SMTP.com also offers a fully managed sending service. 

High Entry Point: Evaluating SMTP.com's Pricing for Smaller Businesses

Pros 

  • Designed for high-volume scalable sending

  • Automated list hygiene and sender reputation management

  • Exceptional deliverability rates

  • Easy API integration

Cons 

  • As clever as the Reputation Defender tool is, it’s a paid-for add-on. 

  • And SMTP.com’s plans aren’t the cheapest to begin with. 

  • Essential plans start at $25 a month for 50,000 emails. 

  • All plans from Starter up come with a dedicated IP. 

  • There is no free plan or trial.

7. ActiveCampaign Postmark 

ActiveCamapign - Amazon SES Alternatives

The transactional email service Postmark was bought by ActiveCampaign in 2022. ActiveCampaign is an email marketing and CRM platform. Postmark is the transactional email offer. When you add the transactional email ‘app’ in ActiveCampaign, you connect to Postmark. Becoming part of the ActiveCampaign family has expanded Postmark’s offer. To quote the site, “Postmark is no longer just for transactional email only.” It’s very much positioned for email marketing, too. You couldn’t send promotional emails through Postmark. And you can also use it as a mailbox for inbound emails.

The Postmark-ActiveCampaign Integration for Marketing Emails

ActiveCampaign postmark message streams. This has also led to a switch in Postmark’s email infrastructure. Postmark offers the usual SMTP relay and email API. But it has distinct ‘messaging streams’ for inbound, transactional and marketing email. You can create different streams for yourself. The idea is to protect sender's reputation across the different ways you use email. If marketing emails get flagged as spam, it won’t affect transactional emails. And vice versa. Postmark comes with templates for transactional emails. So, unlike Amazon SES, you don’t have to think about running another platform to create your own emails. If you want email marketing, there’s a direct connection to ActiveCampaign. Postmark also offers much better customer support than Amazon SES. The support team is available on phone and live chat. 

How Postmark Stands Against Competitors

Pros 

  • Protected ‘streams’ for sending marketing and transactional emails

  • Direct integration with ActiveCampaign for email marketing

  • Transactional email templates

  • Telephone and live chat support

Cons 

  • Doesn’t have any list of cleaning tools

  • Postmark pricing starts at $15 a month for 10,000 emails

  • Dedicated IPs are available as a paid-for extra above 300,000 emails a month. 

  • There’s a free trial that lets you send 100 emails.

8. Google

Google is not only the world’s biggest search engine. Gmail is also the world’s largest email client. It offers a full range of email services, including free personal webmail. And near-identical, though paid-for, business email. Gmail isn’t purpose-built for bulk email sending the way Amazon SES is. But you can still do it. It has its own SMTP relay and API. Or if you don’t fancy setting either of these up, you can just use Multi-Send Mode in your normal Gmail Compose screen. 

Personal vs. Enterprise Gmail: Which Is Right for You?

Gmail automatically personalizes the greeting to every contact you send to. Both of these bulk-sending options are included with Google Workspace subscriptions. So for personal use, they are completely free. The catch? ‘Bulk’ in Gmail is not all that bulk. As an email client, Google is very cautious about its sender reputation. So, it imposes strict sending limits on public accounts. The trade-off is that Gmail’s deliverability is very high. Multi-sending is limited to 1,500 recipients per day. Which, over a month, works out as a generous sending limit. With the SMTP relay and API, you are restricted to just 100 recipients per message. And 10,000 recipients per day (so you could send 100 messages to 100 different people daily). These fall short of the open-ended sending limits of Amazon SES. You can scrap these limitations with a Gmail Enterprise account if you need to. This gives you a unique domain so you’re in charge of your sender reputation. 

Google as an Email Marketing Tool: A Double-Edged Sword

Pros 

  • Free with Google Workspace accounts

  • Multiple bulk sending options available for Gmail users

  • High deliverability

  • Automatic personalization

Cons 

Low send limits

9. Mailgun

MailGun - Amazon SES Alternatives

Mailgun is a transactional email service for developers. Like Amazon SES, it combines an SMTP relay service with an email API. This means you can plug email-sending into any platform you like. Mailgun doesn’t try to compete with Amazon SES on price. It works out as a minimum of 7 times more expensive for every email you send. Instead, Mailgun focuses on delivering a much more complete all-round service. 

Sender Reputation Management: How Mailgun and Amazon SES Stack Up

Amazon SES is pretty easy to integrate with websites on AWS (Amazon Web Services). But Mailgun makes a point of making its API hassle-free to connect to any platform. It offers multiple REST APIs for different environments, frameworks and programming languages. And detailed, user-friendly documentation for each. Plus, it offers 24/7 support. You’re more or less left on your own with a service the size of Amazon SES. Mailgun matches Amazon SES on: 

  • Sender reputation management

  • Deliverability

  • Testing tools

Why Email Verification Is Crucial for Your Email Marketing Strategy

Where it goes one better is with send time optimization and email verification. If you’re looking for a standalone tool for email validation, check out our review of the best email verification tools. An AI tool also identifies when contacts are ‘in’ their inbox, automatically sending emails at that time. You can check your email list to sift out defunct or fake addresses. Mailgun also scores a win with how it handles multiple domains. If you are an agency setting up separate domains for your clients, they are treated as separate. A dip in sender reputation on one will not affect deliverability in another. Amazon SES lumps multiple domains on the same account together. 

The Pros and Cons of Mailgun Pricing: What You Get for Your Money

Pros 

  • Great option for agencies running multiple email domains for clients

  • High levels of support for developers

  • Email verification

Cons 

  • On the expensive side, especially for small businesses

  • Mailgun pricing starts at $35 a month for 50,000 emails

  • A dedicated IP costs an extra $50 a month

  • There’s no free plan, but you do get a one-month free trial with a 5,000-email limit.

10. SendGrid

SendGrid - Amazon SES Alternatives

SendGrid is a business email service with a: 

  • Cloud SMTP relay

  • Email API

  • Email marketing tools

Scaling Your Email Campaigns with SendGrid’s Volume Management Tools

You can run promotional email campaigns and transactional emails in one place. And high sending volumes aren’t an issue. Deliverability is a big strength of SendGrid. It claims to send over 100 billion emails every month. All new accounts go through a process called IP warmup. This limits and then gradually increases send volumes according to a fixed schedule. This gives ISPs and email clients time to ‘get used’ to your IP sending large volumes and not flag you as spam right away. 

The Role of IP and Domain Authentication in SendGrid’s Deliverability

SendGrid analytics geographic data. Beyond that, your IP address configuration is optimized according to monthly send volumes. SendGrid authenticates domains and IP addresses using: 

  • SPF

  • DKIM 

  • Reverse DNS

It provides in-depth reporting to help maintain a positive sender reputation. This includes blacklist monitoring. You can also validate emails before you hit send to lower bounce rates. 

Looking Beyond SendGrid for Advanced Email Marketing Tools

SendGrid is a better bulk email-sending platform than an email marketing tool. It does a decent job of running email campaigns. There are responsive templates to choose from. And a simple-to-use editor. You can set up simple automations to save time. But SendGrid’s email marketing tools don’t have the range and sophistication of, say, Brevo or Moosend. If you’re looking for an alternative with better email marketing features, check out the best SendGrid alternatives here. 

The Pros and Cons of Using SendGrid for Both Transactional and Marketing Emails

Pros 

  • Excellent deliverability

  • Offers transactional emails and email marketing in a single platform

  • Email validation API

  • In-depth email analytics

Cons 

  • Sendgrid’s email marketing options are useful but a little basic

  • SendGrid pricing starts at $19.95 a month for up to 50,000 emails. 

  • Pro plans come with a dedicated IP included. 

  • There is a free forever plan with 100 emails per day.

11. Elastic Email 

ElasticEmail - Amazon SES Alternatives

Elastic Email is an email marketing and delivery service offered as separate services. The bulk-sending option is an API.

Maximizing Email Engagement with Elastic Email’s Reporting Tools

Key features:

  • It includes a range of deliverability features, including email verification. 

  • You also get standard SPF and DKIM validation. 

  • You also get extra deliverability features like IP warm-up if you purchase a private domain. 

  • Backing up these deliverability tools, Elastic Email offers in-depth analytics

  • Reporting covers the usual status checks like: 

    • Delivered

    • Opened

    • Clicked

    • Unsubscribed

  • You also get insights about why contacts unsubscribe. 

Maximizing Email Automation: How Send Time Optimization Boosts Engagement

For email marketing:

  • A drag-and-drop email builder with pre-made templates. 

  • Campaign automation, including send time optimization. 

  • Landing pages and forms. 

  • Personalization, contact segmentation and dynamic content. 

The only shame is that these aren’t available as a single bundle. You have to pay for the email marketing tools and transactional emails separately. But you get the email builder and templates with an Email API account. So you can build good-looking transactional emails that fit with your brand identity. 

Elastic Email: A Versatile Email Solution with Some Limitations

Pros 

  • Advanced features for reliable email delivery

  • In-depth analytics

  • Drag-and-drop builder for transactional emails

  • Email marketing tools

Cons 

  • SMTP relay API and email marketing are available as separate plans only. 

  • The Elastic Email API plan starts at $9 a month 

  • For 10,000 emails

  • The email marketing plan also starts at $9. 

  • You can send up to 60,000 emails a month to 2000 contacts. 

  • Both have a free version limited to 100 emails a month. If you send 100M+ emails per month, you can get a custom plan.

12. Mailchimp Transactional 

MailChimp - Amazon SES Alternatives

Mailchimp Transactional might be a good SES alternative for your transactional emails if you are either: 

  • An existing Mailchimp customer 

  • Planning on becoming one

That’s because Mandrill used to be a standalone service, but it now only exists as a paid add-on for existing Mailchimp users. 

Mailchimp and Mandrill: A Powerful Duo with Some Drawbacks

Pros 

  • One-stop shop: The Mailchimp plus Mandrill combo gives you a well-integrated package if you need it all

    • Email

    • Marketing

    • Automations

  • Strong analytics: Mailchimp offers robust analytics that include: 

    • Customizable options

    • Pre-built dashboards

    • An export API

Cons

  • Lack of product focus: Mailchimp’s main focus is likely on email marketing automation. Being an add-on, Mandrill might not be getting the same amount of love. 

  • Cost: Both Mailchimp and Mandrill are expensive (especially compared to Amazon SES). And yes, you’ll have to pay for both. 

Mandrill's Pricing: A Trade-off Between Flexibility and Cost

Pricing 

Bulk emails are sold in blocks of 25k emails, and the cost per block varies depending on the total monthly email volume you want to buy. This cost is in addition to a Mailchimp monthly plan, so make sure to combine the two for the most accurate picture of your email-sending costs:

  • Send 10,000 emails? 

    • $20 (+the price of your regular Mailchimp subscription) 

  • Send 300,000 emails? 

    • $240 (+the price of your regular Mailchimp subscription); 

  • Send 1 million emails? 

    • $720 (+the price of your regular Mailchimp subscription).

13. MessageBird Email (formerly SparkPost)  

MessageBird - Amazon SES Alternatives

The brand formerly known as SparkPost, MessageBird Email, claims to deliver 40% of all commercial emails worldwide, with over 4.5 trillion annual sends. This number is far too large for us to comprehend or compare ourselves to, so we’ll just say it: it sounds like an impressive amount of emails! 

MessageBird goes well beyond email delivery, with: 

  • Enterprise-level analytics

  • Competitive intelligence features

  • A focus on high-volume commercial sending

In that sense, it’s similar to SendGrid, which we covered above. If you run an enterprise business and/or work in a highly regulated industry, it’s likely to be a solid partner for your needs. 

MessageBird: A Reliable and Feature-Rich Communication Platform

Pros 

  • 99.99% uptime guaranteed by SLA. 

  • Detailed developer docs: the comprehensive documentation help users and customers navigate MessageBird’s complex features. 

  • Compliance and enterprise support: Businesses in industries with specific security and compliance regulations (e.g., finance, or health) will find what they need in MessageBird, but what’s a pro for one company may be a con for another. 

Evaluating MessageBird's Pricing for Different Email Volumes

Pricing

MessageBird offers three service levels (Starter, Premier, and customized Enterprise plans) with different features, each covering different email volume levels. Here’s what MessageBird will charge for sending your emails: 

  • What does it cost to send 10,000 emails? 

    • $20/month (Starter); 

  • What does it cost to send 300,000 emails? 

    • $205/month (Premier plan + overage fees); 

  • What does it cost to send 1M emails? 

    • $525/month (Premier).

14. UniOne

UniOne - Amazon SES Alternatives

UniOne is one of the most optimal Amazon SES alternatives for businesses. It offers the perfect blend of: 

  • Affordability

  • Security

  • Reliability

  • Speed for your customer emails

UniOne: A Reliable Solution for Automated Email Delivery

UniOne lets you send automated transactional or marketing emails without stress. You just need to integrate your website or app once using Web API or SMTP connection. The service boasts a 99.8% deliverability rate and stellar email delivery speed. A dedicated IP address may be purchased separately if you need one for your brand. The support team is available 24/7 to lend a helping hand to your email needs. 

UniOne: A User-Friendly Platform with Robust Technical Support

UniOne offers a clear, intuitive dashboard that any non-specialist can navigate. You can: 

  • Quickly sift through different features

  • Checking your email statistics

  • Delivery rates

  • Click-throughs

  • More in real-time

The platform has detailed technical documentation to help you understand every aspect of using it to send emails. 

UniOne's Competitive Pricing: A Value Proposition for Businesses

Prices start from $6 monthly for 10,000 emails, and you can pay an extra 0.75 for every additional 1,000 emails. With UniOne, you can pay $850 monthly for 3 million emails, which is quite a bargain. A dedicated IP address costs $20 for the initial setup plus a recurring $40 monthly fee. Most other Amazon SES alternatives charge above $50 monthly for the same service.

15. Bird (formerly SparkPost)

Bird - Amazon SES Alternatives

Bird is another Amazon SES alternative for sending emails to global customers. It provides APIs that let brands reliably send voluminous emails. This platform claims its infrastructure handles up to 500 million messages per hour with less than 2 seconds of delivery time. 

Bird: A Powerful Tool for Efficient Email Marketing

Users can access detailed analytics on their customer emails, helping them know when to adjust to improve customer experience. Your Bird dashboard shows 42 real-time metrics about your emails. You can set up Bird and send emails within 10 minutes– that’s how easy the interface is to navigate. 

Bird's Pricing: Balancing Flexibility and Cost

Bird's monthly pricing starts from $45 for 3,000 contacts and 30,000 emails. The final price depends on your mailing list’s size and email frequency. Of course, you can contact Bird’s sales team to negotiate a custom plan with unlimited contacts and emails.

16. ZeptoMail

ZeptoMail - Amazon SES Alternatives

The transactional email service from Zoho, ZeptoMail specializes in fast delivery and inbox placement for application emails. It efficiently communicates important transactional-related information to customers. 

ZeptoMail's Unique Features for Optimized Email Delivery

ZeptoMail offers a range of unique features and services that enhance its value as an Amazon SES alternative. One notable feature is: 

  • Its ability to create and boost email reputation, ensuring your emails have a higher chance of reaching the recipients' inboxes. 

  • With email tracking, ZeptoMail provides valuable insights into email performance, enabling you to monitor bounce, open, and click rates effectively. 

  • The ZeptoMail API integration further facilitates tracking and monitoring, empowering you to optimize your email campaigns and deliver outstanding results. 

ZeptoMail: A Specialized Solution for Transactional Email

Pros 

  • Maintains a strong sender reputation

  • Offers separate email streams, email templates, and email tracking

  • Provides WordPress plugin and file cache

  • Offers email templates for common types of transactional emails. 

Cons 

  • Focuses solely on secure and dedicated transactional email services

  • Challenges reported in importing data from different apps

  • Lack of essential features such as scheduled delivery and rules engine

  • Doesn't support bulk email sending. 

Despite not offering some key marketing tools, ZeptoMail excels in its core offering, ensuring high deliverability and keeping a positive reputation among senders.

17. Mailjet 

Mailjet - Amazon SES Alternatives

Mailjet is concerned with both marketing and transactional emails, with an emphasis on collaboration. It includes a real-time collaborative email editor that belongs to team members' email drafts and aggregates their inputs. In addition, the Mailjet API support, which is enriched with advanced segmentation and personalization features, is also one of its best features. 

Mailjet: A Versatile Email Marketing Tool with Areas for Growth

By factoring in pricing plans that apply to SMEs and large-scale organizations, it will be in a position to serve the needs of all. Mailjet’s strongest point is the interactive interface and inter-working tools available. Yet, to some extent, there is a gap between its analytics and reporting functions compared to other providers. 

Mailjet: A Feature-Rich Email Marketing Solution with Competitive Pricing

Top Features: 

  • Email API

  • SMTP Relay

  • Marketing Automation

  • Real-time Analytics

  • A/B Testing

  • Drag-and-Drop Email Editor

  • Contact Segmentation

Pricing 

  • Free:

    • $0

  • Essential:

    • Starts from $15/month

  • Premium:

    • Starts from $25/month

  • Custom:

    • Custom

18. SendPulse 

SendPulse - Amazon SES Alternatives

SendPulse is a multi-channel marketing platform that specializes in email service alongside other communication channels like: 

  • SMS

  • Web push notifications

  • Chatbot

SendPulse: A Versatile Email Marketing Platform for Enhanced Customer Engagement

Its versatility makes it an attractive alternative for businesses looking to centralize their communication efforts. For email services, SendPulse provides a user-friendly platform with a robust set of features. Its drag-and-drop editor, numerous templates, and image library make email creation straightforward. 

Advanced features like: 

  • Segmentation

  • Personalization

  • A/B testing

  • Detailed analytics 

It helps tailor your emails for the best results. One of SendPulse unique features is its AI platform, which predicts the best time to send emails to your subscribers, thus maximizing open rates. Combined with automated email sequences, this can significantly boost your email marketing effectiveness.

19. OneSignal Email  

Onesignal - Amazon SES Alternatives

OneSignal Email offers a unique blend of email marketing and push notifications. It is a great choice for businesses looking for a multi-channel communication platform to engage their users. OneSignal Email provides a user-friendly platform for crafting emails. It makes email creation a breeze because of this elements: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Rich media support 

OneSignal: A Comprehensive Platform for Email and Push Notification Marketing

Enabling you to tailor your emails to your audience, this platform supports: 

  • Segmentation

  • Personalization

  • Automated email sequences

OneSignal stands out with its push notification features. You can easily convert email subscribers to push notification subscribers and vice versa. This multi-channel approach ensures you can reach your audience in the most effective way possible. OneSignal provides real-time analytics to track and optimize your email and push notification campaigns.

20. ReachMail

ReachMail - Amazon SES Alternatives

ReachMail is a versatile email marketing solution catering to businesses of all sizes. It is designed to help companies to mass email marketing campaigns, all while tracking the results in real time: 

  • Create

  • Schedule

  • Send 

ReachMail: A Comprehensive Email Marketing Solution for Businesses of All Sizes

ReachMail key selling point is its intuitive interface and robust feature set, which includes a: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Advanced list management and more

The service supports A/B testing and provides detailed analytics to help improve the effectiveness of your campaigns. ReachMail provides excellent deliverability rates, thanks to its adherence to best industry practices and strong relationships with ISPs. With 24/7 customer support and powerful features, ReachMail is a reliable and user-friendly email service.

21. Netcore Email API (formerly Pepipost)

Netcore - Amazon SES Alternatives

Netcore Email API, previously known as Pepipost, is a renowned platform for sending transactional emails in real-time. It caters to: 

  • Startups

  • SMEs

  • Large enterprises

It provides reliable email delivery with a clean and user-friendly interface. 

Netcore Email API: A Powerful Tool for Efficient Email Delivery

Netcore Email API excels with its features including: 

  • Real-time reports

  • Webhooks for event tracking

  • Sub-user management

It also supports SMTP and API integration, providing flexibility depending on your business needs. 

Netcore Email API: A Comprehensive Solution for Reliable Email Delivery

What sets Netcore Email API apart is its ‘Email Health Report‘which presents insights into email performance and spam issues. It also offers 24/7 chat support, making it easy for users to resolve problems promptly. As an added advantage, Netcore Email API provides AI-powered email delivery, utilizing machine learning algorithms to improve email open rates. These features and competitive pricing make Netcore Email API an excellent choice as an alternative to Amazon SES.

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6 Factors for Choosing a Suitable Amazon Ses Alternative

woman showing best tools - Amazon SES Alternatives

1. Key Features of Your Amazon SES Alternative

Before selecting an alternative to Amazon SES, assess its feature set. What tools does it have for sending bulk cold emails? For instance, to send automated emails, look for a platform that supports templates to make the process easier. A/B testing tools can also be useful for optimizing your cold email campaigns. Check the platform’s sending limits. If you want to send large emails, you’ll need to ensure the service can accommodate your goals. Look at the platform’s IP address offerings. A dedicated IP address can help improve your sending reputation, so check if this is available.  

2. Unpacking the Reliability of Your Email Service

You need a cold email service that you can rely on. Your email service guarantees speedy delivery and has a great: 

  • Uptime

  • Excellent deliverability rates

  • Robust infrastructure. 

Avoiding Email Delivery Pitfalls: Choosing the Right Amazon SES Alternative

An unreliable email service can cause many problems. Customers might not see their emails delivered and end up needing clarification. Emails could arrive slowly, frustrating your addressees. There’s no trade-off for reliability when choosing an Amazon SES alternative. You can check existing reviews to evaluate the reliability of an email service. If many customers complain about the platform’s dependability, it’s a signal to look at other alternatives.  

3. Pricing for Your Email Tool

Pricing is critical when choosing an Amazon SES alternative. You should choose something you can afford in the long term to avoid problems. Most email service providers showcase prices on their website, so it shouldn’t be difficult to estimate what you’ll pay based on your usage. The final cost usually depends on your chosen features and email volume. Consider your usage level and calculate what you can afford to pay for an email service. Look at platforms that fit within your budget to avoid any future issues.  

4. Scalability and Growth of Your Email Service  

Every business strives for growth, and your email service should be able to accommodate this need. It should handle increasing email volumes without sacrificing quality and performance. If you’re a high-growth company, look for an email service that simplifies your plan and increases sending limits. It should have a robust infrastructure to handle your growing demands. A scalable Amazon SES alternative should keep customers happy as their email list grows.  

5. User-Friendliness of Your Email Service

An ideal email service should have an intuitive interface that is easy to navigate. Sending emails to customers is already tricky enough. You don’t need an email service that complicates things further with its interface. The interface should be responsive and intuitive, with features neatly arranged across the dashboard. You should be able to find relevant features anytime, and getting familiar with the platform's interface shouldn’t take too much time and effort.  

6. Third-Party Integrations for Your Email Tool

Your email service should have third-party integrations to provide extra functionality. For example, you could connect it to your e-commerce software to send automated messages based on customer actions or to an external CRM to manage customer relationships via email. Any worthwhile Amazon SES alternative should have an extensive library of third-party integrations for users.  

Inframail

Start Buying Domains Now and Setup Your Email Infrastructure Today

At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide:

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical setup 

 It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and set up your email infrastructure today with our email infrastructure tool.

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When you’re sending cold emails, you want to ensure they land in the right place—the recipient’s inbox. To do that, you need a reliable email infrastructure to help you boost your deliverability rates. Amazon SES is a great option, but it’s not for everyone. Maybe you’re facing restrictions limiting your ability to send emails, or maybe you want a more user-friendly solution offering advanced features like detailed analytics and tracking. Whatever the case, there are plenty of Amazon SES alternatives on the market. In this article, we’ll explore the top options, helping you find the perfect Amazon SES alternative to achieve reliable cold email deliverability, advanced features, and seamless integration tailored to your business needs.

One of the best ways to get started on your search for the best Amazon SES alternatives that suit your specific needs is by exploring Inframail’s solution for email infrastructure. Inframail helps businesses achieve reliable email deliverability and improve their cold email performance by providing an easy-to-use platform that integrates with your existing tools and offers advanced features to help you optimize your email campaigns. 

Table of Contents

What is Amazon SES and Why Consider Alternatives

Amazon SES - Amazon SES Alternatives

Amazon Simple Email Service (SES) is an email-sending service that can be seamlessly integrated into your applications to send marketing, bulk, and transactional emails. As an AWS product, it offers cloud-based email solutions that help you communicate better with your customers. Using Amazon SES, you can send emails to your customers and receive replies to those emails. With its affordable price and robust features, Amazon SES is a popular choice among online businesses looking to boost their email deliverability. 

Why Use Amazon SES? 

Amazon SES is a solid choice if you’re looking for an email service to send transactional emails. It boasts high deliverability rates, meaning your emails are more likely to land in your customers’ inboxes than in the spam folder. This is especially important for transactional emails, as these communications must reach your customers promptly. Amazon SES helps ensure your emails get delivered on time. It also offers easy integration with the rest of Amazon’s infrastructure, making it an appealing option for existing Amazon users. 

The Pros and Cons of Amazon SES 

While Amazon SES has merits, exploring alternatives can provide unique features, enhanced usability, and specialized functionalities. The pros and cons of Amazon SES are as follows: 

Pros 

The following are some of the main benefits of using Amazon SES: 

ISP Standard Compliance

Amazon SES filters content to meet ISP standards, ensuring deliverability and flagging content for correction. 

Reputation Dashboard 

Track bounce rates and feedback loops with Amazon SES's reputation dashboard, taking proactive steps to maintain sender reputation. 

Dedicated IPs 

A managed dedicated IP address with Amazon SES automatically sets up and manages dedicated IP addresses on your behalf, providing an easy and fast way to start using them. 

Control Over Email Acceptance

Have full control to accept or reject emails based on the sender's email address, IP address, or domain.

Unsurprisingly, nearly 157,000 businesses have embraced Amazon SES as their preferred email service provider. 

Cons 

Yet, Amazon SES has its own set of drawbacks that should be noted as well: 

Initial complexity 

Setting up Amazon SES may require assistance from developers, as its initial process is more complicated than that of other ready-to-use email services.

Limited features

The lack of core features such as list management makes Amazon SES difficult to set up for non-web developers. 

Absence of A/B testing

Unlike many other email marketing services, Amazon SES does not offer A/B testing, which could be a limitation for businesses that rely on this feature. 

Desktop-Only Availability

Amazon SES is available only through desktops, lacking a dedicated mobile app version. 

Integration Constraints with Third-Party Platforms

Every product has its limitations, and despite its strengths in terms of transactional emails, there are circumstances where AWS SES may need to align better with your company's needs. Other email providers might be a better choice if any of these cases are a deal breaker. 

When to Consider Alternatives to Amazon SES 

While Amazon SES serves various industries and fields, there are situations where alternative solutions may be more suitable: 

Advanced Email Marketing 

Businesses requiring advanced email marketing features like: 

  • Segmentation

  • Automation

  • Analytics 

You should look to alternative email service providers that cater to those needs. 

A/B Testing

If A/B testing is a critical component of your email marketing strategy, exploring alternative providers that offer this feature can be beneficial. 

Simplified Integration 

Alternative email services may provide out-of-the-box integrations that better meet the requirements of organizations seeking seamless integration with specific platforms or existing workflows. 

Industry-specific solutions

Certain industries or fields may benefit from transactional email services tailored to their unique needs and compliance requirements, such as: 

  • E-commerce

  • Hospitality

  • Healthcare

Tailored Solutions for Marketing Campaigns

Amazon SES may not be the best fit for your company's needs in certain situations. That's when exploring leaner and more specialized solutions like Mailer To Go becomes necessary. 

Inframail

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20+ Best Amazon SES Alternatives

1. Inframail 

Inframail - Amazon SES Alternatives

Inframail is changing the game for cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide: 

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical 

It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and setup your email infrastructure today with our email infrastructure tool.

2. SMTP2GO 

SMTP2GO - Amazon SES Alternatives

SMTP2GO is a bona fide cloud SMTP service provider. It specializes in bulk email sending with high deliverability rates. SMTP2GO works hard to protect sender reputation. It authenticates email addresses and checks blocklists to keep bounce rates low. It also helps you avoid sending to blacklisted or ‘spam trap’ email addresses. Doing either will quickly see you flagged as a ‘spammy’ sender. 

After you hit Send, you get activity reports for every email. This helps you track deliverability and outcomes in fine detail. 

Pros 

  • Excellent deliverability

  • Automated spam detection and monitoring

  • Testing for 40 email clients

  • Event reporting for every email sent

Cons 

  • No option to create emails or manage email campaigns. 

  • SMTP2GO pricing starts at $15 a month for 40,000 emails. 

  • There is a free plan with 1,000 emails per month.

3. Brevo

Brevo - Amazon SES Alternatives

Brevo is an email marketing and CRM platform. But it includes an SMTP relay for transactional emails. This gives it one big advantage over Amazon SES. You can: 

  • Write

  • Design

  • Send HTML emails 

Using Brevo’s Automation Templates to Save Time

There are 40+ email templates to choose from. And a user-friendly drag-and-drop editor to customize designs. Another big plus of Brevo is that you can automate email sending. This is an option for both marketing campaigns and transactional emails. There’s a simple workflow editor to build automated sequences. And automation templates to speed up the process. Brevo walks you through the SMTP server configuration very clearly. You can also use an API to connect your website directly to the server. 

Key Advantages of Brevo for Email Marketing

Pros 

  • Design and send HTML emails from 1 tool

  • Full suite of email marketing tools

  • Automate sending of marketing and transactional emails

  • Send up to 300 emails a day for free

Cons 

  • Higher per-email cost but worth it with all the tools you get. 

  • Brevo pricing starts at $9 a month for 5k emails. 

  • It has a free plan that lets you send 300 emails a day.

4. MailerSend

MailerSend - Amazon SES Alternatives

MailerSend is a transactional email service provider from the makers of Mailerlite. It specializes in: 

  • Sending receipts

  • Password resets

  • Order and shipping confirmations

MailerSend supports bulk sending for businesses of all sizes. Its SMTP relay comes with a plug-and-play option for WordPress websites. This offers easier integration than using its API. For agencies, MailerSend lets you run multiple domains on the same account. You can choose a dedicated IP address for greater control. 

How MailerSend's Email Verification Tool Protects Your Sender Reputation

A stand-out feature of MailerSend is that you can also design HTML emails within the platform. Email design is often overlooked for transactional emails. But MailerSend features a drag-and-drop email builder and editor. You can choose from pre-made templates to kick-start your designs. All templates support dynamic content so you can personalize every email. MailerSend has recently added an email verification tool. You can upload email lists as CSV files and MailerSend checks if they are in use and genuine. This avoids damaging your sender reputation by risking high bounce rates and looking for an email service provider for your small business? Read our full Mailerlite review to learn more about its features, costs, pros, and cons. 

Is MailerSend Right for Your Business? Pros and Cons to Consider

Pros 

  • Drag-and-drop editor for easy transactional email design

  • Dynamic templates for personalization

  • Bulk email list verification

  • Low-cost team accounts

Cons 

  • No option to automate email sending. 

  • MailerSend prices start at $24 a month for 50,000 emails. 

  • This also includes 100 email verifications. 

  • There is a free plan that lets you send 3,000 emails a month.

5. Moosend 

Moosend - Amazon SES Alternatives

Moosend is best known as an email marketing service. It also offers a cloud-based SMTP service for high-volume sending. Moosend has a reputation for being a great value platform for small businesses. 

Value Proposition: Balancing Cost and Features

There are two ways to compare it to Amazon SES cost-wise. All Moosend plans let you send unlimited emails. Starting at just $9 a month, Moosend wins hands down on per-email pricing. Moosend limits the number of contacts you can have, starting at 500. Amazon SES doesn’t. So you have to determine the best value for your business. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Highlighting Moosend’s automation capabilities for transactional and promotional emails:

  • Moosend lets you send promotional and transactional emails from the same place. 

  • It’s easy to design quality HTML emails. 

  • It has excellent automation options to save time. 

  • E-commerce businesses can connect Moosend directly to their web store. 

  • Site tracking lets you fire off automated, personalized emails based on what visitors do on your site. 

  • There’s an AI tool that makes targeted product recommendations. You can also drop product listings straight into emails. 

Moosend: A Cost-Effective Email Marketing Tool with a Few Caveats

Pros 

  • Handles all your email needs from one platform

  • Low cost with no email sending limits

  • Easy email automation and personalization

  • Send promotional and transactional emails from your ecommerce store. 

Cons 

  • A free plan would be the icing on the cake. 

  • Sign up to Moosend and get a 30-day free trial. 

  • Pricing starts at $9/month for 500 contacts, unlimited emails, and all features included.

6. SMTP.com

SMTP - Amazon SES Alternatives

SMTP.com is a bulk email delivery platform that goes big on the bulk. Its custom service for high-volume senders starts at a minimum of 250 million monthly emails. It also has a flexible range of plans, building up from 50,000 emails a month. 

Automation Made Simple: Save Time with Moosend’s Workflow Tools

Like most services on this list, SMTP.com combines a cloud SMTP relay with an API. For developers, it promises simple and fast integration. Migration templates make switching to SMTP.com from another relay or API easy. Another big thing in SMTP.com’s favour is its deliverability features. Its Reputation Defender is a powerful validation tool. It automatically scans for ‘bad’ emails in your list in real time. Or as SMTP.com puts it, “actively catches bounces before they happen.” It’s a clever tool, taking the weight of list hygiene and sender reputation off businesses. If you want all your sending needs taken care of, SMTP.com also offers a fully managed sending service. 

High Entry Point: Evaluating SMTP.com's Pricing for Smaller Businesses

Pros 

  • Designed for high-volume scalable sending

  • Automated list hygiene and sender reputation management

  • Exceptional deliverability rates

  • Easy API integration

Cons 

  • As clever as the Reputation Defender tool is, it’s a paid-for add-on. 

  • And SMTP.com’s plans aren’t the cheapest to begin with. 

  • Essential plans start at $25 a month for 50,000 emails. 

  • All plans from Starter up come with a dedicated IP. 

  • There is no free plan or trial.

7. ActiveCampaign Postmark 

ActiveCamapign - Amazon SES Alternatives

The transactional email service Postmark was bought by ActiveCampaign in 2022. ActiveCampaign is an email marketing and CRM platform. Postmark is the transactional email offer. When you add the transactional email ‘app’ in ActiveCampaign, you connect to Postmark. Becoming part of the ActiveCampaign family has expanded Postmark’s offer. To quote the site, “Postmark is no longer just for transactional email only.” It’s very much positioned for email marketing, too. You couldn’t send promotional emails through Postmark. And you can also use it as a mailbox for inbound emails.

The Postmark-ActiveCampaign Integration for Marketing Emails

ActiveCampaign postmark message streams. This has also led to a switch in Postmark’s email infrastructure. Postmark offers the usual SMTP relay and email API. But it has distinct ‘messaging streams’ for inbound, transactional and marketing email. You can create different streams for yourself. The idea is to protect sender's reputation across the different ways you use email. If marketing emails get flagged as spam, it won’t affect transactional emails. And vice versa. Postmark comes with templates for transactional emails. So, unlike Amazon SES, you don’t have to think about running another platform to create your own emails. If you want email marketing, there’s a direct connection to ActiveCampaign. Postmark also offers much better customer support than Amazon SES. The support team is available on phone and live chat. 

How Postmark Stands Against Competitors

Pros 

  • Protected ‘streams’ for sending marketing and transactional emails

  • Direct integration with ActiveCampaign for email marketing

  • Transactional email templates

  • Telephone and live chat support

Cons 

  • Doesn’t have any list of cleaning tools

  • Postmark pricing starts at $15 a month for 10,000 emails

  • Dedicated IPs are available as a paid-for extra above 300,000 emails a month. 

  • There’s a free trial that lets you send 100 emails.

8. Google

Google is not only the world’s biggest search engine. Gmail is also the world’s largest email client. It offers a full range of email services, including free personal webmail. And near-identical, though paid-for, business email. Gmail isn’t purpose-built for bulk email sending the way Amazon SES is. But you can still do it. It has its own SMTP relay and API. Or if you don’t fancy setting either of these up, you can just use Multi-Send Mode in your normal Gmail Compose screen. 

Personal vs. Enterprise Gmail: Which Is Right for You?

Gmail automatically personalizes the greeting to every contact you send to. Both of these bulk-sending options are included with Google Workspace subscriptions. So for personal use, they are completely free. The catch? ‘Bulk’ in Gmail is not all that bulk. As an email client, Google is very cautious about its sender reputation. So, it imposes strict sending limits on public accounts. The trade-off is that Gmail’s deliverability is very high. Multi-sending is limited to 1,500 recipients per day. Which, over a month, works out as a generous sending limit. With the SMTP relay and API, you are restricted to just 100 recipients per message. And 10,000 recipients per day (so you could send 100 messages to 100 different people daily). These fall short of the open-ended sending limits of Amazon SES. You can scrap these limitations with a Gmail Enterprise account if you need to. This gives you a unique domain so you’re in charge of your sender reputation. 

Google as an Email Marketing Tool: A Double-Edged Sword

Pros 

  • Free with Google Workspace accounts

  • Multiple bulk sending options available for Gmail users

  • High deliverability

  • Automatic personalization

Cons 

Low send limits

9. Mailgun

MailGun - Amazon SES Alternatives

Mailgun is a transactional email service for developers. Like Amazon SES, it combines an SMTP relay service with an email API. This means you can plug email-sending into any platform you like. Mailgun doesn’t try to compete with Amazon SES on price. It works out as a minimum of 7 times more expensive for every email you send. Instead, Mailgun focuses on delivering a much more complete all-round service. 

Sender Reputation Management: How Mailgun and Amazon SES Stack Up

Amazon SES is pretty easy to integrate with websites on AWS (Amazon Web Services). But Mailgun makes a point of making its API hassle-free to connect to any platform. It offers multiple REST APIs for different environments, frameworks and programming languages. And detailed, user-friendly documentation for each. Plus, it offers 24/7 support. You’re more or less left on your own with a service the size of Amazon SES. Mailgun matches Amazon SES on: 

  • Sender reputation management

  • Deliverability

  • Testing tools

Why Email Verification Is Crucial for Your Email Marketing Strategy

Where it goes one better is with send time optimization and email verification. If you’re looking for a standalone tool for email validation, check out our review of the best email verification tools. An AI tool also identifies when contacts are ‘in’ their inbox, automatically sending emails at that time. You can check your email list to sift out defunct or fake addresses. Mailgun also scores a win with how it handles multiple domains. If you are an agency setting up separate domains for your clients, they are treated as separate. A dip in sender reputation on one will not affect deliverability in another. Amazon SES lumps multiple domains on the same account together. 

The Pros and Cons of Mailgun Pricing: What You Get for Your Money

Pros 

  • Great option for agencies running multiple email domains for clients

  • High levels of support for developers

  • Email verification

Cons 

  • On the expensive side, especially for small businesses

  • Mailgun pricing starts at $35 a month for 50,000 emails

  • A dedicated IP costs an extra $50 a month

  • There’s no free plan, but you do get a one-month free trial with a 5,000-email limit.

10. SendGrid

SendGrid - Amazon SES Alternatives

SendGrid is a business email service with a: 

  • Cloud SMTP relay

  • Email API

  • Email marketing tools

Scaling Your Email Campaigns with SendGrid’s Volume Management Tools

You can run promotional email campaigns and transactional emails in one place. And high sending volumes aren’t an issue. Deliverability is a big strength of SendGrid. It claims to send over 100 billion emails every month. All new accounts go through a process called IP warmup. This limits and then gradually increases send volumes according to a fixed schedule. This gives ISPs and email clients time to ‘get used’ to your IP sending large volumes and not flag you as spam right away. 

The Role of IP and Domain Authentication in SendGrid’s Deliverability

SendGrid analytics geographic data. Beyond that, your IP address configuration is optimized according to monthly send volumes. SendGrid authenticates domains and IP addresses using: 

  • SPF

  • DKIM 

  • Reverse DNS

It provides in-depth reporting to help maintain a positive sender reputation. This includes blacklist monitoring. You can also validate emails before you hit send to lower bounce rates. 

Looking Beyond SendGrid for Advanced Email Marketing Tools

SendGrid is a better bulk email-sending platform than an email marketing tool. It does a decent job of running email campaigns. There are responsive templates to choose from. And a simple-to-use editor. You can set up simple automations to save time. But SendGrid’s email marketing tools don’t have the range and sophistication of, say, Brevo or Moosend. If you’re looking for an alternative with better email marketing features, check out the best SendGrid alternatives here. 

The Pros and Cons of Using SendGrid for Both Transactional and Marketing Emails

Pros 

  • Excellent deliverability

  • Offers transactional emails and email marketing in a single platform

  • Email validation API

  • In-depth email analytics

Cons 

  • Sendgrid’s email marketing options are useful but a little basic

  • SendGrid pricing starts at $19.95 a month for up to 50,000 emails. 

  • Pro plans come with a dedicated IP included. 

  • There is a free forever plan with 100 emails per day.

11. Elastic Email 

ElasticEmail - Amazon SES Alternatives

Elastic Email is an email marketing and delivery service offered as separate services. The bulk-sending option is an API.

Maximizing Email Engagement with Elastic Email’s Reporting Tools

Key features:

  • It includes a range of deliverability features, including email verification. 

  • You also get standard SPF and DKIM validation. 

  • You also get extra deliverability features like IP warm-up if you purchase a private domain. 

  • Backing up these deliverability tools, Elastic Email offers in-depth analytics

  • Reporting covers the usual status checks like: 

    • Delivered

    • Opened

    • Clicked

    • Unsubscribed

  • You also get insights about why contacts unsubscribe. 

Maximizing Email Automation: How Send Time Optimization Boosts Engagement

For email marketing:

  • A drag-and-drop email builder with pre-made templates. 

  • Campaign automation, including send time optimization. 

  • Landing pages and forms. 

  • Personalization, contact segmentation and dynamic content. 

The only shame is that these aren’t available as a single bundle. You have to pay for the email marketing tools and transactional emails separately. But you get the email builder and templates with an Email API account. So you can build good-looking transactional emails that fit with your brand identity. 

Elastic Email: A Versatile Email Solution with Some Limitations

Pros 

  • Advanced features for reliable email delivery

  • In-depth analytics

  • Drag-and-drop builder for transactional emails

  • Email marketing tools

Cons 

  • SMTP relay API and email marketing are available as separate plans only. 

  • The Elastic Email API plan starts at $9 a month 

  • For 10,000 emails

  • The email marketing plan also starts at $9. 

  • You can send up to 60,000 emails a month to 2000 contacts. 

  • Both have a free version limited to 100 emails a month. If you send 100M+ emails per month, you can get a custom plan.

12. Mailchimp Transactional 

MailChimp - Amazon SES Alternatives

Mailchimp Transactional might be a good SES alternative for your transactional emails if you are either: 

  • An existing Mailchimp customer 

  • Planning on becoming one

That’s because Mandrill used to be a standalone service, but it now only exists as a paid add-on for existing Mailchimp users. 

Mailchimp and Mandrill: A Powerful Duo with Some Drawbacks

Pros 

  • One-stop shop: The Mailchimp plus Mandrill combo gives you a well-integrated package if you need it all

    • Email

    • Marketing

    • Automations

  • Strong analytics: Mailchimp offers robust analytics that include: 

    • Customizable options

    • Pre-built dashboards

    • An export API

Cons

  • Lack of product focus: Mailchimp’s main focus is likely on email marketing automation. Being an add-on, Mandrill might not be getting the same amount of love. 

  • Cost: Both Mailchimp and Mandrill are expensive (especially compared to Amazon SES). And yes, you’ll have to pay for both. 

Mandrill's Pricing: A Trade-off Between Flexibility and Cost

Pricing 

Bulk emails are sold in blocks of 25k emails, and the cost per block varies depending on the total monthly email volume you want to buy. This cost is in addition to a Mailchimp monthly plan, so make sure to combine the two for the most accurate picture of your email-sending costs:

  • Send 10,000 emails? 

    • $20 (+the price of your regular Mailchimp subscription) 

  • Send 300,000 emails? 

    • $240 (+the price of your regular Mailchimp subscription); 

  • Send 1 million emails? 

    • $720 (+the price of your regular Mailchimp subscription).

13. MessageBird Email (formerly SparkPost)  

MessageBird - Amazon SES Alternatives

The brand formerly known as SparkPost, MessageBird Email, claims to deliver 40% of all commercial emails worldwide, with over 4.5 trillion annual sends. This number is far too large for us to comprehend or compare ourselves to, so we’ll just say it: it sounds like an impressive amount of emails! 

MessageBird goes well beyond email delivery, with: 

  • Enterprise-level analytics

  • Competitive intelligence features

  • A focus on high-volume commercial sending

In that sense, it’s similar to SendGrid, which we covered above. If you run an enterprise business and/or work in a highly regulated industry, it’s likely to be a solid partner for your needs. 

MessageBird: A Reliable and Feature-Rich Communication Platform

Pros 

  • 99.99% uptime guaranteed by SLA. 

  • Detailed developer docs: the comprehensive documentation help users and customers navigate MessageBird’s complex features. 

  • Compliance and enterprise support: Businesses in industries with specific security and compliance regulations (e.g., finance, or health) will find what they need in MessageBird, but what’s a pro for one company may be a con for another. 

Evaluating MessageBird's Pricing for Different Email Volumes

Pricing

MessageBird offers three service levels (Starter, Premier, and customized Enterprise plans) with different features, each covering different email volume levels. Here’s what MessageBird will charge for sending your emails: 

  • What does it cost to send 10,000 emails? 

    • $20/month (Starter); 

  • What does it cost to send 300,000 emails? 

    • $205/month (Premier plan + overage fees); 

  • What does it cost to send 1M emails? 

    • $525/month (Premier).

14. UniOne

UniOne - Amazon SES Alternatives

UniOne is one of the most optimal Amazon SES alternatives for businesses. It offers the perfect blend of: 

  • Affordability

  • Security

  • Reliability

  • Speed for your customer emails

UniOne: A Reliable Solution for Automated Email Delivery

UniOne lets you send automated transactional or marketing emails without stress. You just need to integrate your website or app once using Web API or SMTP connection. The service boasts a 99.8% deliverability rate and stellar email delivery speed. A dedicated IP address may be purchased separately if you need one for your brand. The support team is available 24/7 to lend a helping hand to your email needs. 

UniOne: A User-Friendly Platform with Robust Technical Support

UniOne offers a clear, intuitive dashboard that any non-specialist can navigate. You can: 

  • Quickly sift through different features

  • Checking your email statistics

  • Delivery rates

  • Click-throughs

  • More in real-time

The platform has detailed technical documentation to help you understand every aspect of using it to send emails. 

UniOne's Competitive Pricing: A Value Proposition for Businesses

Prices start from $6 monthly for 10,000 emails, and you can pay an extra 0.75 for every additional 1,000 emails. With UniOne, you can pay $850 monthly for 3 million emails, which is quite a bargain. A dedicated IP address costs $20 for the initial setup plus a recurring $40 monthly fee. Most other Amazon SES alternatives charge above $50 monthly for the same service.

15. Bird (formerly SparkPost)

Bird - Amazon SES Alternatives

Bird is another Amazon SES alternative for sending emails to global customers. It provides APIs that let brands reliably send voluminous emails. This platform claims its infrastructure handles up to 500 million messages per hour with less than 2 seconds of delivery time. 

Bird: A Powerful Tool for Efficient Email Marketing

Users can access detailed analytics on their customer emails, helping them know when to adjust to improve customer experience. Your Bird dashboard shows 42 real-time metrics about your emails. You can set up Bird and send emails within 10 minutes– that’s how easy the interface is to navigate. 

Bird's Pricing: Balancing Flexibility and Cost

Bird's monthly pricing starts from $45 for 3,000 contacts and 30,000 emails. The final price depends on your mailing list’s size and email frequency. Of course, you can contact Bird’s sales team to negotiate a custom plan with unlimited contacts and emails.

16. ZeptoMail

ZeptoMail - Amazon SES Alternatives

The transactional email service from Zoho, ZeptoMail specializes in fast delivery and inbox placement for application emails. It efficiently communicates important transactional-related information to customers. 

ZeptoMail's Unique Features for Optimized Email Delivery

ZeptoMail offers a range of unique features and services that enhance its value as an Amazon SES alternative. One notable feature is: 

  • Its ability to create and boost email reputation, ensuring your emails have a higher chance of reaching the recipients' inboxes. 

  • With email tracking, ZeptoMail provides valuable insights into email performance, enabling you to monitor bounce, open, and click rates effectively. 

  • The ZeptoMail API integration further facilitates tracking and monitoring, empowering you to optimize your email campaigns and deliver outstanding results. 

ZeptoMail: A Specialized Solution for Transactional Email

Pros 

  • Maintains a strong sender reputation

  • Offers separate email streams, email templates, and email tracking

  • Provides WordPress plugin and file cache

  • Offers email templates for common types of transactional emails. 

Cons 

  • Focuses solely on secure and dedicated transactional email services

  • Challenges reported in importing data from different apps

  • Lack of essential features such as scheduled delivery and rules engine

  • Doesn't support bulk email sending. 

Despite not offering some key marketing tools, ZeptoMail excels in its core offering, ensuring high deliverability and keeping a positive reputation among senders.

17. Mailjet 

Mailjet - Amazon SES Alternatives

Mailjet is concerned with both marketing and transactional emails, with an emphasis on collaboration. It includes a real-time collaborative email editor that belongs to team members' email drafts and aggregates their inputs. In addition, the Mailjet API support, which is enriched with advanced segmentation and personalization features, is also one of its best features. 

Mailjet: A Versatile Email Marketing Tool with Areas for Growth

By factoring in pricing plans that apply to SMEs and large-scale organizations, it will be in a position to serve the needs of all. Mailjet’s strongest point is the interactive interface and inter-working tools available. Yet, to some extent, there is a gap between its analytics and reporting functions compared to other providers. 

Mailjet: A Feature-Rich Email Marketing Solution with Competitive Pricing

Top Features: 

  • Email API

  • SMTP Relay

  • Marketing Automation

  • Real-time Analytics

  • A/B Testing

  • Drag-and-Drop Email Editor

  • Contact Segmentation

Pricing 

  • Free:

    • $0

  • Essential:

    • Starts from $15/month

  • Premium:

    • Starts from $25/month

  • Custom:

    • Custom

18. SendPulse 

SendPulse - Amazon SES Alternatives

SendPulse is a multi-channel marketing platform that specializes in email service alongside other communication channels like: 

  • SMS

  • Web push notifications

  • Chatbot

SendPulse: A Versatile Email Marketing Platform for Enhanced Customer Engagement

Its versatility makes it an attractive alternative for businesses looking to centralize their communication efforts. For email services, SendPulse provides a user-friendly platform with a robust set of features. Its drag-and-drop editor, numerous templates, and image library make email creation straightforward. 

Advanced features like: 

  • Segmentation

  • Personalization

  • A/B testing

  • Detailed analytics 

It helps tailor your emails for the best results. One of SendPulse unique features is its AI platform, which predicts the best time to send emails to your subscribers, thus maximizing open rates. Combined with automated email sequences, this can significantly boost your email marketing effectiveness.

19. OneSignal Email  

Onesignal - Amazon SES Alternatives

OneSignal Email offers a unique blend of email marketing and push notifications. It is a great choice for businesses looking for a multi-channel communication platform to engage their users. OneSignal Email provides a user-friendly platform for crafting emails. It makes email creation a breeze because of this elements: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Rich media support 

OneSignal: A Comprehensive Platform for Email and Push Notification Marketing

Enabling you to tailor your emails to your audience, this platform supports: 

  • Segmentation

  • Personalization

  • Automated email sequences

OneSignal stands out with its push notification features. You can easily convert email subscribers to push notification subscribers and vice versa. This multi-channel approach ensures you can reach your audience in the most effective way possible. OneSignal provides real-time analytics to track and optimize your email and push notification campaigns.

20. ReachMail

ReachMail - Amazon SES Alternatives

ReachMail is a versatile email marketing solution catering to businesses of all sizes. It is designed to help companies to mass email marketing campaigns, all while tracking the results in real time: 

  • Create

  • Schedule

  • Send 

ReachMail: A Comprehensive Email Marketing Solution for Businesses of All Sizes

ReachMail key selling point is its intuitive interface and robust feature set, which includes a: 

  • Drag-and-drop editor

  • Pre-designed templates

  • Advanced list management and more

The service supports A/B testing and provides detailed analytics to help improve the effectiveness of your campaigns. ReachMail provides excellent deliverability rates, thanks to its adherence to best industry practices and strong relationships with ISPs. With 24/7 customer support and powerful features, ReachMail is a reliable and user-friendly email service.

21. Netcore Email API (formerly Pepipost)

Netcore - Amazon SES Alternatives

Netcore Email API, previously known as Pepipost, is a renowned platform for sending transactional emails in real-time. It caters to: 

  • Startups

  • SMEs

  • Large enterprises

It provides reliable email delivery with a clean and user-friendly interface. 

Netcore Email API: A Powerful Tool for Efficient Email Delivery

Netcore Email API excels with its features including: 

  • Real-time reports

  • Webhooks for event tracking

  • Sub-user management

It also supports SMTP and API integration, providing flexibility depending on your business needs. 

Netcore Email API: A Comprehensive Solution for Reliable Email Delivery

What sets Netcore Email API apart is its ‘Email Health Report‘which presents insights into email performance and spam issues. It also offers 24/7 chat support, making it easy for users to resolve problems promptly. As an added advantage, Netcore Email API provides AI-powered email delivery, utilizing machine learning algorithms to improve email open rates. These features and competitive pricing make Netcore Email API an excellent choice as an alternative to Amazon SES.

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6 Factors for Choosing a Suitable Amazon Ses Alternative

woman showing best tools - Amazon SES Alternatives

1. Key Features of Your Amazon SES Alternative

Before selecting an alternative to Amazon SES, assess its feature set. What tools does it have for sending bulk cold emails? For instance, to send automated emails, look for a platform that supports templates to make the process easier. A/B testing tools can also be useful for optimizing your cold email campaigns. Check the platform’s sending limits. If you want to send large emails, you’ll need to ensure the service can accommodate your goals. Look at the platform’s IP address offerings. A dedicated IP address can help improve your sending reputation, so check if this is available.  

2. Unpacking the Reliability of Your Email Service

You need a cold email service that you can rely on. Your email service guarantees speedy delivery and has a great: 

  • Uptime

  • Excellent deliverability rates

  • Robust infrastructure. 

Avoiding Email Delivery Pitfalls: Choosing the Right Amazon SES Alternative

An unreliable email service can cause many problems. Customers might not see their emails delivered and end up needing clarification. Emails could arrive slowly, frustrating your addressees. There’s no trade-off for reliability when choosing an Amazon SES alternative. You can check existing reviews to evaluate the reliability of an email service. If many customers complain about the platform’s dependability, it’s a signal to look at other alternatives.  

3. Pricing for Your Email Tool

Pricing is critical when choosing an Amazon SES alternative. You should choose something you can afford in the long term to avoid problems. Most email service providers showcase prices on their website, so it shouldn’t be difficult to estimate what you’ll pay based on your usage. The final cost usually depends on your chosen features and email volume. Consider your usage level and calculate what you can afford to pay for an email service. Look at platforms that fit within your budget to avoid any future issues.  

4. Scalability and Growth of Your Email Service  

Every business strives for growth, and your email service should be able to accommodate this need. It should handle increasing email volumes without sacrificing quality and performance. If you’re a high-growth company, look for an email service that simplifies your plan and increases sending limits. It should have a robust infrastructure to handle your growing demands. A scalable Amazon SES alternative should keep customers happy as their email list grows.  

5. User-Friendliness of Your Email Service

An ideal email service should have an intuitive interface that is easy to navigate. Sending emails to customers is already tricky enough. You don’t need an email service that complicates things further with its interface. The interface should be responsive and intuitive, with features neatly arranged across the dashboard. You should be able to find relevant features anytime, and getting familiar with the platform's interface shouldn’t take too much time and effort.  

6. Third-Party Integrations for Your Email Tool

Your email service should have third-party integrations to provide extra functionality. For example, you could connect it to your e-commerce software to send automated messages based on customer actions or to an external CRM to manage customer relationships via email. Any worthwhile Amazon SES alternative should have an extensive library of third-party integrations for users.  

Inframail

Start Buying Domains Now and Setup Your Email Infrastructure Today

At Inframail, we are revolutionizing cold email infrastructure with unlimited inboxes at a single flat rate. 

We provide:

  • Microsoft-backed deliverability

  • Dedicated IP addresses

  • Automated technical setup 

 It scales its cold email outreach efforts efficiently:

  • Agencies

  • Recruiters

  • SDRs

Main benefits of using our service: 

  • Automated SPF, DKIM, and DMARC setup

  • Dedicated email servers for each user

  • 16-hour priority support daily 

Unlike traditional providers that charge per inbox and leave you wrestling with technical configurations, Inframail streamlines the entire process. We handle the complex infrastructure setup while you focus on reaching more prospects. 

InfraMail provides the robust email infrastructure you need without the usual technical headaches and per-inbox costs, whether you're: 

  • An agency looking to scale outreach

  • A recruiter connecting with candidates

  • An SDR driving sales

Start buying domains now and set up your email infrastructure today with our email infrastructure tool.

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