How Many Cold Emails Should You Send Per Day?

Understanding the Balance in Cold Emailing

When it comes to cold emailing, finding the right balance in the number of emails sent daily is crucial. It's not just about sending as many emails as possible; it's about strategic sending to maximize effectiveness while minimizing the risk of being marked as spam.

The Role of Domains in Cold Emailing

The number of cold emails you can send daily is intrinsically linked to the number of domains you own. These domains should be closely related to your main business website. For example, if your primary domain is Xfitness.com, you might acquire similar domains like Xfitnesshub.com, Xfitnessgo.com, Xfitnesshealth.com, etc.

Setting Up Email Inboxes

For each of these domains, create approximately 3 email inboxes. This means, with 5 domains, you will manage 15 different email addresses. This segmentation helps distribute your email load and reduces the risk of your main domain being blacklisted.

Essential Configuration for Deliverability

Before you start sending out emails, ensure all your inboxes are properly configured with SPF, DKIM, and DMARC records. This setup is crucial to prevent your emails from landing in the spam folder. Tools like Inframail.io can automate this process, offering a faster and more cost-effective solution than other platforms like Google Workspace or Microsoft.

The Importance of Email Warmup

Utilizing a warmup tool, such as Instantly.ai or Smartlead.ai, is vital. These tools prepare your domains for bulk sending by gradually increasing the number of emails sent from each inbox over a period of 2-3 weeks. This warm-up process builds a positive sending reputation, crucial for successful cold email campaigns.

Calculating Your Email Sending Capacity

Here’s a simple formula to determine the number of domains and inboxes you'll need based on your desired email volume:

One domain should have about 2-3 inboxes for safe sending.
Each inbox can send 40-50 emails per day.
Divide the total number of emails you want to send daily by 40 to get the number of inboxes needed.
Divide the number of inboxes by 3 to determine the total number of domains required.

Balancing Warmup and Campaign Emails

Remember, not all emails sent from an inbox will be part of your campaign. Approximately half of the email volume should be dedicated to ongoing warmup activities. For instance, if an inbox sends 40 emails daily, 20 might be for warmup, and the remaining 20 for your actual campaign. This approach helps to maintain a human-like email sending pattern and further safeguards your email deliverability.

Conclusion

Determining the number of cold emails to send daily involves a calculated approach balancing domain and inbox management, proper configuration, and a thorough warmup process. By following these guidelines, you can create an efficient cold emailing system that maximizes your outreach efforts while maintaining a healthy sender reputation.

Understanding the Balance in Cold Emailing

When it comes to cold emailing, finding the right balance in the number of emails sent daily is crucial. It's not just about sending as many emails as possible; it's about strategic sending to maximize effectiveness while minimizing the risk of being marked as spam.

The Role of Domains in Cold Emailing

The number of cold emails you can send daily is intrinsically linked to the number of domains you own. These domains should be closely related to your main business website. For example, if your primary domain is Xfitness.com, you might acquire similar domains like Xfitnesshub.com, Xfitnessgo.com, Xfitnesshealth.com, etc.

Setting Up Email Inboxes

For each of these domains, create approximately 3 email inboxes. This means, with 5 domains, you will manage 15 different email addresses. This segmentation helps distribute your email load and reduces the risk of your main domain being blacklisted.

Essential Configuration for Deliverability

Before you start sending out emails, ensure all your inboxes are properly configured with SPF, DKIM, and DMARC records. This setup is crucial to prevent your emails from landing in the spam folder. Tools like Inframail.io can automate this process, offering a faster and more cost-effective solution than other platforms like Google Workspace or Microsoft.

The Importance of Email Warmup

Utilizing a warmup tool, such as Instantly.ai or Smartlead.ai, is vital. These tools prepare your domains for bulk sending by gradually increasing the number of emails sent from each inbox over a period of 2-3 weeks. This warm-up process builds a positive sending reputation, crucial for successful cold email campaigns.

Calculating Your Email Sending Capacity

Here’s a simple formula to determine the number of domains and inboxes you'll need based on your desired email volume:

One domain should have about 2-3 inboxes for safe sending.
Each inbox can send 40-50 emails per day.
Divide the total number of emails you want to send daily by 40 to get the number of inboxes needed.
Divide the number of inboxes by 3 to determine the total number of domains required.

Balancing Warmup and Campaign Emails

Remember, not all emails sent from an inbox will be part of your campaign. Approximately half of the email volume should be dedicated to ongoing warmup activities. For instance, if an inbox sends 40 emails daily, 20 might be for warmup, and the remaining 20 for your actual campaign. This approach helps to maintain a human-like email sending pattern and further safeguards your email deliverability.

Conclusion

Determining the number of cold emails to send daily involves a calculated approach balancing domain and inbox management, proper configuration, and a thorough warmup process. By following these guidelines, you can create an efficient cold emailing system that maximizes your outreach efforts while maintaining a healthy sender reputation.

Understanding the Balance in Cold Emailing

When it comes to cold emailing, finding the right balance in the number of emails sent daily is crucial. It's not just about sending as many emails as possible; it's about strategic sending to maximize effectiveness while minimizing the risk of being marked as spam.

The Role of Domains in Cold Emailing

The number of cold emails you can send daily is intrinsically linked to the number of domains you own. These domains should be closely related to your main business website. For example, if your primary domain is Xfitness.com, you might acquire similar domains like Xfitnesshub.com, Xfitnessgo.com, Xfitnesshealth.com, etc.

Setting Up Email Inboxes

For each of these domains, create approximately 3 email inboxes. This means, with 5 domains, you will manage 15 different email addresses. This segmentation helps distribute your email load and reduces the risk of your main domain being blacklisted.

Essential Configuration for Deliverability

Before you start sending out emails, ensure all your inboxes are properly configured with SPF, DKIM, and DMARC records. This setup is crucial to prevent your emails from landing in the spam folder. Tools like Inframail.io can automate this process, offering a faster and more cost-effective solution than other platforms like Google Workspace or Microsoft.

The Importance of Email Warmup

Utilizing a warmup tool, such as Instantly.ai or Smartlead.ai, is vital. These tools prepare your domains for bulk sending by gradually increasing the number of emails sent from each inbox over a period of 2-3 weeks. This warm-up process builds a positive sending reputation, crucial for successful cold email campaigns.

Calculating Your Email Sending Capacity

Here’s a simple formula to determine the number of domains and inboxes you'll need based on your desired email volume:

One domain should have about 2-3 inboxes for safe sending.
Each inbox can send 40-50 emails per day.
Divide the total number of emails you want to send daily by 40 to get the number of inboxes needed.
Divide the number of inboxes by 3 to determine the total number of domains required.

Balancing Warmup and Campaign Emails

Remember, not all emails sent from an inbox will be part of your campaign. Approximately half of the email volume should be dedicated to ongoing warmup activities. For instance, if an inbox sends 40 emails daily, 20 might be for warmup, and the remaining 20 for your actual campaign. This approach helps to maintain a human-like email sending pattern and further safeguards your email deliverability.

Conclusion

Determining the number of cold emails to send daily involves a calculated approach balancing domain and inbox management, proper configuration, and a thorough warmup process. By following these guidelines, you can create an efficient cold emailing system that maximizes your outreach efforts while maintaining a healthy sender reputation.